Uploaded September 2026 | Updated September 2026, 1 week ago
Most agencies start hiring when they open a role. The trust problem starts months earlier.
Recorded at WordCamp Slovenia 2026 in Ljubljana. Bruno talks on how an agency podcast becomes a recruiting channel.
What's in the talk:
- why hiring is a trust problem before it's a job-ad problem
- choosing a niche narrow enough that the wrong people leave on their own
- four formats an agency can realistically sustain during a busy month: founder + operator, team roundtable, expert interviews, project teardowns
- minimum viable gear, and why the microphone matters more than the camera
- a full 12-month season mapped out episode by episode
- where AI genuinely saves hours, and where it just hands you cleanup work
- the four patterns that kill agency podcasts: too broad, too polished, too generic, too inconsistent
Slides from the talk: https://nrlb.team/podcastToHire
#podcasting #agencylife #wordpress #hiring #contentstrategy
Most agencies start hiring when they open a role. The trust problem starts months earlier.
Recorded at WordCamp Slovenia 2026 in Ljubljana. Bruno talks on how an agency podcast becomes a recruiting channel.
What's in the talk:
- why hiring is a trust problem before it's a job-ad problem
- choosing a niche narrow enough that the wrong people leave on their own
- four formats an agency can realistically sustain during a busy month: founder + operator, team roundtable, expert interviews, project teardowns
- minimum viable gear, and why the microphone matters more than the camera
- a full 12-month season mapped out episode by episode
- where AI genuinely saves hours, and where it just hands you cleanup work
- the four patterns that kill agency podcasts: too broad, too polished, too generic, too inconsistent
Slides from the talk: https://nrlb.team/podcastToHire
#podcasting #agencylife #wordpress #hiring #contentstrategy
