Uploaded September 2019 | Updated September 2026, 47 minutes ago
Not every station-type is the same! Follow these strategies for getting your single on commercial, college, satellite, and public radio.
Be sure to subscribe, hit the alert bell, like the video, and comment!
For an entire course on networking in the music industry, visit https://outerloop.group/connected-strategies-for-modern-music-business-networking/
For our free e-book, visit https://outerloop.group/business-of-being-an-artist-e-book/
Also check out our video on how to write a great song for radio: youtu.be/PAEbvZxD-CI
Radio is still a viable way to grow your audience, and should not be neglected if you are producing music radio will play. But knowing HOW to get your music on radio can be elusive. It depends on the type of station you are approaching!
There are four types of Radio, with a fifth type that shares characteristics with any of the others.
Commercial Terrestrial radio is the radio in your market in the middle part of the dial - usually from the high 80s to around 106 or so. These are "high-wattage" stations (meaning you can hear them over a greater distance) that play commercials at regular intervals.
Commercial Satellite Radio is Sirius XM, broadcasting its signal throughout the US and Canada to its subscribers on special receivers.
College Radio is usually found at the very low, or very high end of the radio dial. These stations are usually "low-wattage" and so therefor have a smaller reach than their commercial counterparts. They are funded by the school and / or community support.
Public Radio is also usually found at the very low or high end of the radio dial. These are increasingly rare as usually public radio stations are based on and funded by universities, but there are some left and can have a loyal audience.
Check out our favorite: wfmu.org
But the only types that matter are the ones that do and the ones that don't have listeners!
Not every station-type is the same! Follow these strategies for getting your single on commercial, college, satellite, and public radio.
Be sure to subscribe, hit the alert bell, like the video, and comment!
For an entire course on networking in the music industry, visit https://outerloop.group/connected-strategies-for-modern-music-business-networking/
For our free e-book, visit https://outerloop.group/business-of-being-an-artist-e-book/
Also check out our video on how to write a great song for radio: youtu.be/PAEbvZxD-CI
Radio is still a viable way to grow your audience, and should not be neglected if you are producing music radio will play. But knowing HOW to get your music on radio can be elusive. It depends on the type of station you are approaching!
There are four types of Radio, with a fifth type that shares characteristics with any of the others.
Commercial Terrestrial radio is the radio in your market in the middle part of the dial - usually from the high 80s to around 106 or so. These are "high-wattage" stations (meaning you can hear them over a greater distance) that play commercials at regular intervals.
Commercial Satellite Radio is Sirius XM, broadcasting its signal throughout the US and Canada to its subscribers on special receivers.
College Radio is usually found at the very low, or very high end of the radio dial. These stations are usually "low-wattage" and so therefor have a smaller reach than their commercial counterparts. They are funded by the school and / or community support.
Public Radio is also usually found at the very low or high end of the radio dial. These are increasingly rare as usually public radio stations are based on and funded by universities, but there are some left and can have a loyal audience.
Check out our favorite: wfmu.org
But the only types that matter are the ones that do and the ones that don't have listeners!
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Just because you cant get out there doesnt mean you cant get up! Here are several ways how to build an audience without gigging. Whether youre a solo project and play all the instruments, are experiencing lineup changes, or are being prevented from gigging for other reasons - you have NO EXCUSES! You can still build your audience.
Recorded during the great coronavirus lockdown of 2020.
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Sign up for near-daily emails with more in-depth advice for your career in music. Visit https://www.outerloopcoaching.com!
Get a powerful email program to monetize your email list: https://outerloop.group/email
Get our favorite resource for growing a great fanbase on the road: https://outerloop.group/toursmart
Email Marketing For Musicians: A Comprehensive Webinar: https://outerloop.group/email-marketing-for-musicians-a-comprehensive-webinar/
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Sign up for near-daily emails with more in-depth advice for your career in music. Visit https://www.outerloopcoaching.com!
Free e-book! Music Management Primer by Mike Mowery https://outerloop.group/music-industry-career-coaching/
Get a powerful email program to monetize your email list: https://outerloop.group/email
Get our favorite resource for growing a great fanbase on the road: https://outerloop.group/toursmart
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Our complete system for releasing your album or EP the right way: https://outerloop.group/release-it-right/
How to release your music in 2020: https://youtu.be/Z8AB-izj1pQ
How to Release Your Music on Social Media: https://outerloop.group/how-to-release-your-music-on-social-media/
[MUSIC BIZ CASE STUDY] Why Billboard and Album Stream Numbers Matter: https://outerloop.group/music-biz-case-study-why-billboard-and-album-stream-numbers-matter/
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Not every record deal is created equal. If you have been asked to sign a label offer you need to watch this video before you do! Your dream label can quickly become a nightmare. And your success as an independent artist gives you more ability to walk away from a deal than ever before.
LIKE, COMMENT, AND SUBSCRIBE!
Sign up for near-daily emails with more in-depth advice for your career in music. Visit https://www.outerloopcoaching.com!
Get a powerful email program to monetize your email list: https://outerloop.group/email
Here is our email list building mastercourse: https://youtu.be/CuxLbVFSZGc
Get our favorite resource for growing a great fanbase on the road: https://outerloop.group/toursmart
Email Marketing For Musicians - A Comprehensive Webinar: https://outerloop.group/email-marketing-for-musicians-a-comprehensive-webinar/
Submit Your Music to Radio and Grow Your Fanbase: https://outerloop.group/submit-your-music-to-radio-and-grow-your-fanbase/
How to Release a Single and Get New Fans: https://outerloop.group/how-to-release-a-single-and-get-new-fans/
How to Release Your Music on Social Media: https://outerloop.group/how-to-release-your-music-on-social-media/ Nine Reasons Not to Sign a Label Offer in 2020 [BEWARE #6!]](https://i.ytimg.com/vi/xkMiA-PtE4s/mqdefault.jpg)



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One of these ideas is revolutionary and will motivate you to make more money with your music. I cant believe EVERYONE doesnt do this! Check out all four ideas!
LIKE, COMMENT, AND SUBSCRIBE!
Sign up for near-daily emails with more in-depth advice for your young career in music. Visit https://www.outerloopcoaching.com!
Get a powerful email program to monetize your email list: https://outerloop.group/email
Here is our email list building mastercourse: https://youtu.be/CuxLbVFSZGc
Get our favorite resource for growing a great fanbase on the road: https://outerloop.group/toursmart
Email Marketing For Musicians – A Comprehensive Webinar: https://outerloop.group/email-marketing-for-musicians-a-comprehensive-webinar/
Submit Your Music to Radio and Grow Your Fanbase: https://outerloop.group/submit-your-music-to-radio-and-grow-your-fanbase/
How to Release a Single and Get New Fans: https://outerloop.group/how-to-release-a-single-and-get-new-fans/
How to Release Your Music on Social Media: https://outerloop.group/how-to-release-your-music-on-social-media/
[MUSIC BIZ CASE STUDY] Why Billboard and Album Stream Numbers Matter: https://outerloop.group/music-biz-case-study-why-billboard-and-album-stream-numbers-matter/
Going On Tour With Your Band – Four Things To Consider First: https://outerloop.group/going-on-tour-with-your-band/
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Music Managers looking for talent: https://outerloop.group/music-managers-looking-for-talent/ Investing in Your Music Career With Your Day Job - Top 4 Ideas!](https://i.ytimg.com/vi/yQBs6dkPVyA/mqdefault.jpg)



