Uploaded September 2025 | Updated September 2026, 2 weeks ago
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![From Ads Disapproved to Approved (My 4-Step Method)
From Ads Disapproved to Approved (My 4-Step Method That Works Every Time)
TIMESTAMPS:
00:00 - Why ad disapprovals are actually good news
02:15 - The fruit seller analogy (compliance mindset)
04:30 - Why hiding from Google always fails
07:45 - AI detection capabilities in 2025
10:20 - The 4-step approval method
15:30 - Email template with 100% success rate
18:45 - What to trim from disapproved ads
22:10 - The hotel analogy (platform respect)
24:00 - Compliance as competitive advantage
TAGS: #GoogleAds #AdCompliance #GoogleAdsApproval #DigitalMarketing #CoachingBusiness #PaidAds #GoogleMarketing #AdDisapproval #ComplianceMarketing #businessgrowth
🚨 YOUR GOOGLE ADS KEEP GETTING DISAPPROVED (But Its Actually Good News)
Controversial take: Getting disapproved is actually a positive signal.
Most ads never run long enough or perform well enough for Google to bother checking compliance. If youre getting disapproved, it means your ads are working well enough to get Googles attention.
The problem? Most coaches waste time playing hide and seek with Google instead of getting compliant. This video shows you the exact 4-step method that gets ads approved (and keeps them approved).
⚡ WHY 99% OF COACHES APPROACH COMPLIANCE WRONG
The Wrong Way: Create new accounts, change domains, mask text with special characters, blur faces in videos, speed up videos to trick the AI.
Reality Check: Googles AI in 2025 can read text in images, recognize faces with sunglasses, detect masked characters, and identify sped-up content.
These tricks stopped working in 2023.
The Right Way: Understand Googles perspective and work WITH them, not against them.
🎯 THE FRUIT SELLER ANALOGY (Why Compliance is Your Friend)
Imagine a roadside fruit seller who builds a successful business, then gets shut down for no permit. He has two choices:
Play Hide & Seek: Find new hiding spots, lose customers, waste time avoiding authorities
Get the License: Understand requirements, become compliant, protect his business long-term
Smart business owners choose option 2.
Your ads should too.
🔥 MY 4-STEP APPROVAL METHOD (Works Every Time)
STEP 1: Make Sure You Have a Case
Read Googles actual guidelines (not guru interpretations)
Identify specific violations in your ads/landing pages
Fix the issues BEFORE appealing
STEP 2: Document Your Compliance
Screenshot the specific policy sections youre following
Copy-paste the exact rules into your appeal
Show Google you understand their requirements
STEP 3: Appeal with Proof
Reference specific policy sections youre complying with
Acknowledge any past mistakes (builds credibility)
Show what you changed to become compliant
STEP 4: Follow Up Professionally
Email Google rep: I want to be a long-term compliant advertiser
Ask: Is there anything else Im missing?
Position yourself as respectful and rule-following
CRITICAL INSIGHT:
Google reps are your lawyers, Google is the judge.
You want the lawyer on your side.
💰 WHAT GETS COACHES IN TROUBLE (The Big 3)
Unrealistic Claims: I made $1 million in 3 weeks (combines money claims + time claims)
Missing Disclaimers: Not disclosing risks for business opportunities
Guaranteed Results: Cant promise specific outcomes for coaching/business programs
Trimming Strategy: Remove dollar amounts and timeframes while keeping the compelling story.
📋 THE EMAIL TEMPLATE THAT GETS 100% APPROVAL RATE
I have read [specific policy section]. I understand Google wants to be a trusted platform. I can see why my previous ad was flagged for [specific violation]. Heres what I changed: [specific fixes]. I want to be a long-term compliant advertiser. Could you show me if theres anything else that needs adjustment?
Why This Works:
Shows you read the rules (not just appealing blindly)
Acknowledges Googles perspective
Takes responsibility for past mistakes
Positions you as wanting long-term partnership
Asks for help (people want to help respectful advertisers)
Alternative platforms exist (native ads, solo ads) but theyre smaller markets.
Google and Facebook are worth the compliance effort.
CONNECT WITH JAY:
🔗 LinkedIn: https://www.linkedin.com/in/jaytiew/
🌐 Website: https://kissmyadsbook.com/
ABOUT JAY:
I help coaches turn $100K ads from slot machines to ATMs. Since 2015, Ive been helping business owners scale with paid ads while staying compliant across all major platforms.
💡 TAKEAWAY: Stop playing hide and seek with Google. Compliance isnt a limitation - its a competitive advantage that creates sustainable, scalable advertising.
This is Jay, reminding you paid ads aint hard when you know how.
Take care.
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