How to Create a Content Strategy #contentmarketing #entrepreneurship @PhilipVanDusen
How to Create a Content Strategy #contentmarketing #entrepreneurship  @PhilipVanDusen
Uploaded September 2023 | Updated September 2026, 1 week ago
Struggling to consistently churn out high-quality content? Say hello to a game-changing solution: an idea bank. In this short video, I’ll describe the process of building this powerhouse of creativity to make your content creation not just strategic, but also way less stressful.

We know you're juggling many roles as a creative professional, be it in design, branding, or running a small agency. An idea bank helps you take control of your editorial calendar by organizing topics, themes, and subjects in one accessible place. No more last-minute scrambles or writer's block.

Unlock the secret to a well-oiled content machine. We're talking about actionable tips on categorizing ideas for blogs, social media, and other marketing channels, aligning them with your brand strategy and target audience's needs. Implement this framework, and you'll not only save time but also produce more relevant and engaging content.
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This video is for entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, design trend, marketing and communications.

Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency and the founder of Brand Design Masters, an ecosystem of mastermind groups, courses and networking communities for creative professionals and digital entrepreneurs seeking to build bullet-proof personal brands, agencies and businesses.

Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip gives design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves or for the clients and customers they serve.
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How to Create a Content Strategy #contentmarketing #entrepreneurship

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