Uploaded December 2022 | Updated September 2026, 1 week ago
If you are an entrepreneur or a small business owner, one of the biggest challenges you face is how to beat your competition. You would think that larger competitors have the advantage in just about every way when it comes to winning in business, but that isn’t the case. There are several powerful differentiation strategies small businesses can leverage to beat the larger competition. In this video, I share 10 of those strategies, using real-life examples of companies that are winning using them and exactly how you can put them into action in your business.
#branding #marketing #business #entrepreneurship
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____________________________________________________
This video is for entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, design trend, marketing and communications.
Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency and the founder of Brand Design Masters, an ecosystem of mastermind groups, courses and networking communities for creative professionals and digital entrepreneurs seeking to build bullet-proof personal brands, agencies and businesses.
Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip gives design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves or for the clients and customers they serve.
If you are an entrepreneur or a small business owner, one of the biggest challenges you face is how to beat your competition. You would think that larger competitors have the advantage in just about every way when it comes to winning in business, but that isn’t the case. There are several powerful differentiation strategies small businesses can leverage to beat the larger competition. In this video, I share 10 of those strategies, using real-life examples of companies that are winning using them and exactly how you can put them into action in your business.
#branding #marketing #business #entrepreneurship
SUPPORT MY WORK ON YOUTUBE!
philipvandusen.com/support
WEBSITE:
philipvandusen.com
BRAND•MUSE NEWSLETTER:
philipvandusen.com/muse
BRAND DESIGN MASTERS Facebook Group
facebook.com/groups/branddesignmasters
BRAND DESIGN MASTERS Podcast
podcast.branddesignmasters.com/subscribe
BRAND STRATEGY 101 COURSE
philipvandusen.com/bs101
CREATIVE PROFESSIONAL COACHING
philipvandusen.com/oneonone
BRAND CONSULTING
philipvandusen.com/brand-consulting
VERHAAL BRAND DESIGN on Facebook:
facebook.com/Verhaal-Brand-Design-115957185470571
TWITTER:
twitter.com/philipvandusen
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instagram.com/philipvandusen
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BEST ADOBE CC TRAINING VIDEO COURSES
Bring Your Own Laptop with Daniel Scott
byol.me/philip
GET TUBEBUDDY - THE BEST TOOL FOR YOUTUBERS:
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____________________________________________________
This video is for entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, design trend, marketing and communications.
Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency and the founder of Brand Design Masters, an ecosystem of mastermind groups, courses and networking communities for creative professionals and digital entrepreneurs seeking to build bullet-proof personal brands, agencies and businesses.
Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip gives design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves or for the clients and customers they serve.
![Your Job Doesnt Care About You - Career Advice for Graphic Designers [Rant]](https://i.ytimg.com/vi/wu7aC8DJpHk/mqdefault.jpg "Your Job Doesnt Care About You - Career Advice for Graphic Designers [Rant]
Heres some career advice for you graphic designers out there. The creative industry is tough out there right now. Recently, Ive seen some close friends, colleagues, and members of our community get laid off, even after dedicating decades to their companies.
Its frustrating, and I felt compelled to share some unfiltered truths about the reality of working in the design industry.
In this video, I share - or rant about :-) - nine key pieces of advice, covering topics like why you are your own best advocate, why HR isn’t your friend, the importance of networking, and how to maintain a mindset of constant learning. Well also dive into the ageism prevalent in our industry, the significance of showcasing your work, and much more.
So, buckle up for some hard truths and essential advice to help you navigate your career in graphic design!
#graphicdesign #careeradvice #personalbranding
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Philip VanDusen is a branding consultant and the owner of a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on building successful brands for themselves and the clients and customers they serve.")
