Uploaded August 2025 | Updated September 2026, 2 weeks ago
So, you have created a body of work; now what?
If you have ever wanted to exhibit your photography, to try to make some sales by taking your work directly to the public, but felt frustrated by the gallery world gate-keepers, why not learn to jump the gate-keepers’ turnstile by mounting an exhibition of your own?
Yes, it takes the same kind of effort, thought, and creativity as it took to build your body of work, but it is doable — so why not try?
This event will cover all the things you’ll need to consider and do, from soup to nuts, to create a photo exhibition of your own — and bring qualified buyers through the doors to see your work.
In this presentation Deborah Gilbert will cover the practicalities of how to organize a group of photographers (or do a show on your own), setting goals and a timeline, utilizing a gallery or alternative venues, how to create your marketing plan, handle publicity and advertising, budgeting, finances and pricing, what to have together before you schedule a date, what to have ready to meet the public, and ways of presenting your work.
And don’t think that exhibitions are only for fine art photographers!
Even if the genre you work in is weddings or headshots, or any other kind of commercial photography, knowing how to produce a public exhibition of your work can be a great tool to have in your marketing toolbox. We will discuss these as well.
A Q&A will follow the presentation.
➡️ Note: If you're in NYC and want to attend the demo in person, click here to RSVP for free! eventbrite.com/e/how-photographers-can-start-a-co-op-exhibit-work-with-deborah-gilbert-tickets-1505115804889?aff=yt
More about the presenter ⤵️
Deborah Gilbert
Deborah Gilbert is an award-winning photographer, writer and event producer whose photos have appeared in The New York Times, Parade, and many other publications around the world.
For over twenty years she utilized art fairs to market her work. She has also been a Photo Editor with Image Bank, and a clown with Ringling Bros & Barnum & Bailey Circus (all jobs that are more alike than they are different!) She began producing large scale and small scale charity events in high school, and since that time has expanded into experiential marketing events.
She has produced over twelve hundred events of every description for both non-profit organizations and for-profit companies — the vast majority being photography events, including two dozen photography group exhibitions. Her favorite side hustle has been writing articles and cheeky episode recaps of British TV shows for PBS Thirteen-WNET, (if you got to Thirteen.org and search her name you’ll see them pop up!) She created and publishes the free weekly e-newsletter, Develop, which is about all things photography.
Connect with Deborah here ⤵️
Instagram: instagram.com/gothamtomato
To subscribe for the FREE, Develop Photography Newsletter:
lp.constantcontactpages.com/sl/Aa5teZc/DevelopPhotoNewsletter
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SUBSCRIBE TO ADORAMA EVENTS FOR MORE VIDEOS LIKE THIS
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UNTIL NEXT TIME!
So, you have created a body of work; now what?
If you have ever wanted to exhibit your photography, to try to make some sales by taking your work directly to the public, but felt frustrated by the gallery world gate-keepers, why not learn to jump the gate-keepers’ turnstile by mounting an exhibition of your own?
Yes, it takes the same kind of effort, thought, and creativity as it took to build your body of work, but it is doable — so why not try?
This event will cover all the things you’ll need to consider and do, from soup to nuts, to create a photo exhibition of your own — and bring qualified buyers through the doors to see your work.
In this presentation Deborah Gilbert will cover the practicalities of how to organize a group of photographers (or do a show on your own), setting goals and a timeline, utilizing a gallery or alternative venues, how to create your marketing plan, handle publicity and advertising, budgeting, finances and pricing, what to have together before you schedule a date, what to have ready to meet the public, and ways of presenting your work.
And don’t think that exhibitions are only for fine art photographers!
Even if the genre you work in is weddings or headshots, or any other kind of commercial photography, knowing how to produce a public exhibition of your work can be a great tool to have in your marketing toolbox. We will discuss these as well.
A Q&A will follow the presentation.
➡️ Note: If you're in NYC and want to attend the demo in person, click here to RSVP for free! eventbrite.com/e/how-photographers-can-start-a-co-op-exhibit-work-with-deborah-gilbert-tickets-1505115804889?aff=yt
More about the presenter ⤵️
Deborah Gilbert
Deborah Gilbert is an award-winning photographer, writer and event producer whose photos have appeared in The New York Times, Parade, and many other publications around the world.
For over twenty years she utilized art fairs to market her work. She has also been a Photo Editor with Image Bank, and a clown with Ringling Bros & Barnum & Bailey Circus (all jobs that are more alike than they are different!) She began producing large scale and small scale charity events in high school, and since that time has expanded into experiential marketing events.
She has produced over twelve hundred events of every description for both non-profit organizations and for-profit companies — the vast majority being photography events, including two dozen photography group exhibitions. Her favorite side hustle has been writing articles and cheeky episode recaps of British TV shows for PBS Thirteen-WNET, (if you got to Thirteen.org and search her name you’ll see them pop up!) She created and publishes the free weekly e-newsletter, Develop, which is about all things photography.
Connect with Deborah here ⤵️
Instagram: instagram.com/gothamtomato
To subscribe for the FREE, Develop Photography Newsletter:
lp.constantcontactpages.com/sl/Aa5teZc/DevelopPhotoNewsletter
•••••••••••••••••••••••••
SUBSCRIBE TO ADORAMA EVENTS FOR MORE VIDEOS LIKE THIS
➡ youtube.com/@AdoramaEvents
•••••••••••••••••••••••••
Be the first to shop our great deals and sales by signing up for emails from Adorama!
adorama.com/MyAccount/Login
•••••••••••••••••••••••••
#professionalphotographer #photographytips #adoramaevents
•••••••••••••••••••••••••
ADORAMA ACCOUNTS:
🔹 AdoramaTV youtube.com/@UC8Pksdbj37CdE00kmE7Z1dw
🔹 Adorama Cinema: youtube.com/@UC8G0imy9Ak4f4KVjJle9V-A
🔹 Shop adorama.com
🔹 TikTok tiktok.com/@adoramanyc
🔹 Facebook facebook.com/Adorama
🔹 Instagram instagram.com/adorama
🔹 Twitter https://x.com/adorama
🔹 Threads threads.net/@adorama
🔹 Blog adorama.com/alc
•••••••••••••••••••••••••
UNTIL NEXT TIME!










