Uploaded January 2026 | Updated September 2026, 1 week ago
Livestream guest submission: https://forms.gle/4AJo154Ho6fX5dDM7
Ever since Squid Game, K-dramas have never been more popular worldwide—so why is the industry quietly falling apart? In this episode, ASIAN BOSS explores what made K-drama special in the first place, and how Netflix, short-form content, and shifting economics are pushing Korean storytelling to a breaking point.
The research for this episode wouldn’t have been possible without speaking to people on the ground with real industry knowledge, and that’s what has always set us apart from Western mainstream coverage. With that in mind, we’re experimenting with a separate livestream format to hear directly from people with lived experience across Asia. The goal is to strengthen our fact-checking and gather perspectives that can inform and shape future episodes.
If you have meaningful, first-hand insight into an industry in any Asian country and feel it could add important context and depth to our reporting, you can submit your information through the form above. We’ll reach out if it’s a good fit for a future livestream topic.
Too often, mainstream narratives about Asia are shaped without hearing directly from the people who live and work there. This is a chance to help ensure those perspectives are part of the global conversation. And if you know someone with insight worth sharing, feel free to pass this along to them as well.
00:00 - Intro
03:50 - Chapter 1: K-drama’s Secret Formula
18:10 - Chapter 2: The Netflix Trap
31:34 - Chapter 3: Micro-drama: The TikTokification
Follow us on social media:
TikTok ► tiktok.com/@asianbossmedia
Instagram ► instagram.com/asianbossmedia
Facebook ► facebook.com/asianboss
X ► https://x.com/asianbossmedia
Livestream guest submission: https://forms.gle/4AJo154Ho6fX5dDM7
Ever since Squid Game, K-dramas have never been more popular worldwide—so why is the industry quietly falling apart? In this episode, ASIAN BOSS explores what made K-drama special in the first place, and how Netflix, short-form content, and shifting economics are pushing Korean storytelling to a breaking point.
The research for this episode wouldn’t have been possible without speaking to people on the ground with real industry knowledge, and that’s what has always set us apart from Western mainstream coverage. With that in mind, we’re experimenting with a separate livestream format to hear directly from people with lived experience across Asia. The goal is to strengthen our fact-checking and gather perspectives that can inform and shape future episodes.
If you have meaningful, first-hand insight into an industry in any Asian country and feel it could add important context and depth to our reporting, you can submit your information through the form above. We’ll reach out if it’s a good fit for a future livestream topic.
Too often, mainstream narratives about Asia are shaped without hearing directly from the people who live and work there. This is a chance to help ensure those perspectives are part of the global conversation. And if you know someone with insight worth sharing, feel free to pass this along to them as well.
00:00 - Intro
03:50 - Chapter 1: K-drama’s Secret Formula
18:10 - Chapter 2: The Netflix Trap
31:34 - Chapter 3: Micro-drama: The TikTokification
Follow us on social media:
TikTok ► tiktok.com/@asianbossmedia
Instagram ► instagram.com/asianbossmedia
Facebook ► facebook.com/asianboss
X ► https://x.com/asianbossmedia
