Uploaded August 2026 | Updated September 2026, 2 weeks ago
An indie game with two months of development led to 15 MILLION copies sold in just a month. While it might seem like a random stroke of luck, Meccha Chameleon’s ability to raise the stakes and shatter the rankings of the friendslop genre came from a genuine, well-crafted, and unique player experience with a killer viral concept.
Want to get more than just painting tips from the game? Dive into our full latest Lens of the Month video and discover how Jesse Schell’s Lens of Novelty applies to the smash hit!
đź“– GET THE BOOK đź“–
Want to design better games? Get "The Art of Game Design: A Book of Lenses" by our CEO Jesse Schell on our Linktree!
🔍 VIEW THE LENSES 🔍
All of the lenses are available on a free online desk. Browse to your heart’s content on our Linktree!
#gamedesign #schellgames #mecchachameleon #gamedev #indiegame
An indie game with two months of development led to 15 MILLION copies sold in just a month. While it might seem like a random stroke of luck, Meccha Chameleon’s ability to raise the stakes and shatter the rankings of the friendslop genre came from a genuine, well-crafted, and unique player experience with a killer viral concept.
Want to get more than just painting tips from the game? Dive into our full latest Lens of the Month video and discover how Jesse Schell’s Lens of Novelty applies to the smash hit!
đź“– GET THE BOOK đź“–
Want to design better games? Get "The Art of Game Design: A Book of Lenses" by our CEO Jesse Schell on our Linktree!
🔍 VIEW THE LENSES 🔍
All of the lenses are available on a free online desk. Browse to your heart’s content on our Linktree!
#gamedesign #schellgames #mecchachameleon #gamedev #indiegame



