Uploaded February 2018 | Updated September 2026, 2 days ago
When you work for a corporation, confronted with negotiations and deals, what can fiction teach you? Christian Wickert believes writing fiction can sharpen your perceptions, help you understand others’ motivations and ultimately make you better at your job. In this fascinating talk, he explains three ways creative writing improved his business skills and positively impacted his career.
About the TED Institute: We know that innovative ideas and fresh approaches to challenging problems can be discovered inside visionary companies around the world. The TED Institute helps surface and share these insights. Every year, TED works with a group of select companies and foundations to identify internal ideators, inventors, connectors, and creators. Drawing on the same rigorous regimen that has prepared speakers for the TED main stage, TED Institute works closely with each partner, overseeing curation and providing intensive one-on-one talk development to sharpen and fine tune ideas.
Learn more at ted.com/ted-institute
Follow TED Institute on Twitter @TEDPartners
Subscribe to our channel: youtube.com/user/TEDInstitute
When you work for a corporation, confronted with negotiations and deals, what can fiction teach you? Christian Wickert believes writing fiction can sharpen your perceptions, help you understand others’ motivations and ultimately make you better at your job. In this fascinating talk, he explains three ways creative writing improved his business skills and positively impacted his career.
About the TED Institute: We know that innovative ideas and fresh approaches to challenging problems can be discovered inside visionary companies around the world. The TED Institute helps surface and share these insights. Every year, TED works with a group of select companies and foundations to identify internal ideators, inventors, connectors, and creators. Drawing on the same rigorous regimen that has prepared speakers for the TED main stage, TED Institute works closely with each partner, overseeing curation and providing intensive one-on-one talk development to sharpen and fine tune ideas.
Learn more at ted.com/ted-institute
Follow TED Institute on Twitter @TEDPartners
Subscribe to our channel: youtube.com/user/TEDInstitute
