Uploaded July 2026 | Updated September 2026, 7 hours ago

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Start building on Framer today and use my link for 30% off a Framer Pro Annual Plan: framer.link/DesignTheory1

Thanks Ben Levin for sound design help! Check him out: youtube.com/channel/UCLuHOqDilyLQT4NPXQuVN4Q

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HIRE ME FOR DESIGN CONSULTING. Email me at connect [at] mauriellodesign [dot] com . I am specialized in industrial design, product design, and video production, but I also do general creative direction.

All content directed, written and (partially) edited by John Mauriello. John Mauriello has been working professionally as an industrial designer since 2010. He is a former adjunct professor at California College of the Arts.

0:00 Intro
1:11 Ben Levin!
1:30 Sound Conditioning
5:26 Other Sensory Effects
6:22 Framer
7:44 Bad Audio vs Bad Sound
8:12 Sound as Feedback
11:43 Product Sound Fail
13:01 Sound as Signifier of Quality
15:13 Sound as Manipulation
20:12 Deadly Sound