Jaeger-LeCoultre | Home of Reverso, Inside our Manufacture | Jaeger-LeCoultre @jaegerlecoultre | Uploaded July 2021 | Updated October 2024, 5 hours ago.
Retelling the tale of the Reverso – an idea born on a polo field in the heat of India, that was translated into one of the world’s most avant-garde watch designs. At its core, there is a reversing case, ingenious and instantly recognizable. From a deft synthesis of form and function, it has become a legacy of craftsmanship and watchmaking innovation. Head to the Vallée de Joux. Step inside the Manufacture Jaeger-LeCoultre. Witness the creative process and some of the breathtaking steps in bringing an icon to life.
Watch the story unfold.

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