Jocko’s COO Dives into Extreme Ownership, Ego, & Life as a SEAL Spouse Born Primitive Tactical 2026-02-23 | In this episode of The HOTWASH podcast by Born Primitive Tactical, host Bruno Fallon interviews Jamie Cochran, Chief Operating Officer of Echelon Front, the leadership consultancy founded by former Navy SEALs Jocko Willink and Leif Babin. Jamie, who joined as the company's first employee in 2014 and rose through the ranks by applying Extreme Ownership principles, shares her journey from a young Navy SEAL wife navigating the challenges of military life (including rapid induction into BUD/S realities, frequent deployments, unpredictable schedules, home-front independence, and the emotional toll of losses like a friend's fatal helicopter crash) to a key leader at Echelon Front. She discusses how combat-born lessons from the book Extreme Ownership - such as taking full responsibility for everything impacting the mission, subordinating ego, decentralized command, and prioritizing ownership over blame - translate powerfully to business, family, and personal growth. The conversation emphasizes practical leadership application: empowering teams to solve problems, listening with earnest questions, giving credit for wins while owning failures, fostering culture fit over pure expertise when promoting from within, and avoiding ego-driven friction (illustrated by everyday examples like the "dishwasher debate"). Bruno and Jamie highlight mentorship through example, building autonomy and trust in teams, and the broader mission of Echelon Front to deliver impactful, actionable leadership training via books, events like Muster and Assembly (women-focused), online courses, and onsite workshops - ultimately stressing that ownership mindset solves problems in any high-stakes environment, from the battlefield to the boardroom to the home front.To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTacticalChapters00:00 – Intro01:08 – Working with Jocko & Leif03:52 – Life as a Navy SEAL Spouse06:49 – Reintegration & Communication Struggles08:36 – "Cover Down" Mindset10:45 – Leadership Challenges at Home15:33 – Extreme Ownership as the Playbook20:27 – Own Failures, Give Credit for Wins23:56 – Ego: The #1 Killer30:34 – "Don't Care" – Let Go of Small Stuff39:12 – Promote From Within & Culture Fit44:08 – Autonomy & Taking Care of People49:22 – Jocko's Listening Style55:30 – Egg Timer Trick for Leaders01:02:27 – Mission: Impact, Reach, Growth01:07:56 – How to Engage with Echelon Front01:10:10 – Closing Thoughts & Final Message01:13:49 – Outro & HOTWASH Coin
“I Don’t Miss the Circus… But I Miss the Clowns” – Mike Sarraille Former SEAL Officer’s Candid Truth Born Primitive Tactical 2026-04-13 | In this episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon sits down with longtime friend and former Navy SEAL officer Mike Sarraille for a raw, wide-ranging conversation about leadership, high-performance culture, and life after 20 years of military service. Mike explains why he chose to retire at 20 years despite the option to continue — citing burnout from increasingly restrictive rules, staff-heavy roles over troop command, a divorce, and a deep desire to stay in the field rather than move into higher-level meetings. The two veterans discuss the intoxicating pull of the “brotherhood,” the heavy toll special operations life takes on families, and how the job often becomes the first family while flesh-and-blood families come second. They explore transitioning out, the value of constant challenge (“what’s the next ridgeline?”), and how high-motor operators risk burning out or drifting if not given new missions. Mike shares his current role as Chief Talent Officer at Overwatch Mission Critical, a veteran-heavy company in the booming data center industry supporting AI and national security, where he focuses on building culture, hiring, and developing people through daily musters and leadership training. The conversation dives into books Mike has written (The Talent War on attribute-based hiring and The Everyday Warrior on practical self-leadership), the dangers of a victim mentality among some veterans, the importance of mentorship, adaptability, and leading through high standards paired with genuine care. The episode blends candid stories from their special operations careers with practical insights on building high-performing teams in both military and civilian life, ending on an uplifting note about purpose, teams winning missions, and continuing to serve in new ways.To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTacticalPRODUCED BY IRONCLADChapters00:00 - Intro02:12 - Why Mike Left the SEALs at 20 Years06:00 - Operator Mindset: Next Ridgeline & Constant Change08:25 - Family Costs, High Motor, & Why We Can't Slow Down12:00 - Brotherhood vs Blood Family & Blood of the Covenant16:18 - First Impressions & Elite Unit Execution20:47 - Quiet Professionalism in Uniform vs Private Sector26:31 - Current Role at Overwatch Mission Critical & Data Centers30:14 - AI, Future of Work & Blue-Collar Opportunities37:07 - Books: The Talent War, Everyday Warrior & Upcoming Projects44:00 - Veterans – Victim Mentality vs Growth Mindset51:52 - CC's Retirement Story & Leadership in Action01:03:57 - Generational Excellence & Mentorship01:11:34 - High-Performing Teams & Best Idea Wins01:32:09 - Hardest & Best Days: Extortion 17 & Mikey Monsoor01:39:35 - How Loss Shaped Mike's Leadership01:46:20 - Final Thoughts: Leading Through Love & Standards
What Happened When a Political Appointee Pushed Pronouns on the Military... Born Primitive Tactical 2026-04-12 | Watch the full episode here: youtu.be/V8b5oNt-_K8In this powerful episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon sits down with his first Air Force Pararescue (PJ) guest, retired Chief Master Sergeant Ramón “Ray” Colón-Lopez (CC), who served as the Senior Enlisted Advisor to the Chairman of the Joint Chiefs of Staff - the highest enlisted position in the U.S. military. From his early days nearly getting kicked out of the service after an alcohol-related incident to rising through the ranks of special operations, including time with Naval Special Warfare Development Group and multiple combat deployments, Ray shares hard-earned lessons on accountability, second chances, and the importance of leaders clearing obstacles for their teams. The conversation dives deep into his new book, Carnivore Leadership: Taking Charge Instead of Taking Shit, which draws from decades of notebooks filled with leadership insights, emphasizing ownership over victimhood, unwavering standards, speaking truth to power, and staying apolitical while serving the nation. Bruno and Ray also reflect on the challenges of the Pentagon during COVID and the Afghanistan withdrawal, the critical role of enlisted leaders, the multi-hat versatility of PJs, and why America’s military remains the gold standard despite political noise. The episode is packed with raw, no-nonsense wisdom on mindset, credibility, loyalty, and the carnivore ethos of getting the mission done - making it essential listening for service members, veterans, leaders, and anyone seeking to build mental toughness and personal accountability.To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTacticalPRODUCED BY IRONCLAD
Character vs Reputation – The Brutal Difference Born Primitive Tactical 2026-04-11 | Watch the full episode here: youtu.be/V8b5oNt-_K8In this powerful episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon sits down with his first Air Force Pararescue (PJ) guest, retired Chief Master Sergeant Ramón “Ray” Colón-Lopez (CC), who served as the Senior Enlisted Advisor to the Chairman of the Joint Chiefs of Staff - the highest enlisted position in the U.S. military. From his early days nearly getting kicked out of the service after an alcohol-related incident to rising through the ranks of special operations, including time with Naval Special Warfare Development Group and multiple combat deployments, Ray shares hard-earned lessons on accountability, second chances, and the importance of leaders clearing obstacles for their teams. The conversation dives deep into his new book, Carnivore Leadership: Taking Charge Instead of Taking Shit, which draws from decades of notebooks filled with leadership insights, emphasizing ownership over victimhood, unwavering standards, speaking truth to power, and staying apolitical while serving the nation. Bruno and Ray also reflect on the challenges of the Pentagon during COVID and the Afghanistan withdrawal, the critical role of enlisted leaders, the multi-hat versatility of PJs, and why America’s military remains the gold standard despite political noise. The episode is packed with raw, no-nonsense wisdom on mindset, credibility, loyalty, and the carnivore ethos of getting the mission done - making it essential listening for service members, veterans, leaders, and anyone seeking to build mental toughness and personal accountability.To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTacticalPRODUCED BY IRONCLAD
80% of African Coups Were Led by Enlisted Soldiers Born Primitive Tactical 2026-04-10 | Watch the full episode here: youtu.be/V8b5oNt-_K8In this powerful episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon sits down with his first Air Force Pararescue (PJ) guest, retired Chief Master Sergeant Ramón “Ray” Colón-Lopez (CC), who served as the Senior Enlisted Advisor to the Chairman of the Joint Chiefs of Staff - the highest enlisted position in the U.S. military. From his early days nearly getting kicked out of the service after an alcohol-related incident to rising through the ranks of special operations, including time with Naval Special Warfare Development Group and multiple combat deployments, Ray shares hard-earned lessons on accountability, second chances, and the importance of leaders clearing obstacles for their teams. The conversation dives deep into his new book, Carnivore Leadership: Taking Charge Instead of Taking Shit, which draws from decades of notebooks filled with leadership insights, emphasizing ownership over victimhood, unwavering standards, speaking truth to power, and staying apolitical while serving the nation. Bruno and Ray also reflect on the challenges of the Pentagon during COVID and the Afghanistan withdrawal, the critical role of enlisted leaders, the multi-hat versatility of PJs, and why America’s military remains the gold standard despite political noise. The episode is packed with raw, no-nonsense wisdom on mindset, credibility, loyalty, and the carnivore ethos of getting the mission done - making it essential listening for service members, veterans, leaders, and anyone seeking to build mental toughness and personal accountability.To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTacticalPRODUCED BY IRONCLAD
Never Become a Victim: The Hard Truth Every Service Member & Leader Needs to Hear Born Primitive Tactical 2026-04-09 | Watch the full episode here: youtu.be/V8b5oNt-_K8In this powerful episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon sits down with his first Air Force Pararescue (PJ) guest, retired Chief Master Sergeant Ramón “Ray” Colón-Lopez (CC), who served as the Senior Enlisted Advisor to the Chairman of the Joint Chiefs of Staff - the highest enlisted position in the U.S. military. From his early days nearly getting kicked out of the service after an alcohol-related incident to rising through the ranks of special operations, including time with Naval Special Warfare Development Group and multiple combat deployments, Ray shares hard-earned lessons on accountability, second chances, and the importance of leaders clearing obstacles for their teams. The conversation dives deep into his new book, Carnivore Leadership: Taking Charge Instead of Taking Shit, which draws from decades of notebooks filled with leadership insights, emphasizing ownership over victimhood, unwavering standards, speaking truth to power, and staying apolitical while serving the nation. Bruno and Ray also reflect on the challenges of the Pentagon during COVID and the Afghanistan withdrawal, the critical role of enlisted leaders, the multi-hat versatility of PJs, and why America’s military remains the gold standard despite political noise. The episode is packed with raw, no-nonsense wisdom on mindset, credibility, loyalty, and the carnivore ethos of getting the mission done - making it essential listening for service members, veterans, leaders, and anyone seeking to build mental toughness and personal accountability.To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTacticalPRODUCED BY IRONCLAD
America Is Good – Don’t Turn Your Back On It Born Primitive Tactical 2026-04-08 | Watch the full episode here: youtu.be/V8b5oNt-_K8In this powerful episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon sits down with his first Air Force Pararescue (PJ) guest, retired Chief Master Sergeant Ramón “Ray” Colón-Lopez (CC), who served as the Senior Enlisted Advisor to the Chairman of the Joint Chiefs of Staff - the highest enlisted position in the U.S. military. From his early days nearly getting kicked out of the service after an alcohol-related incident to rising through the ranks of special operations, including time with Naval Special Warfare Development Group and multiple combat deployments, Ray shares hard-earned lessons on accountability, second chances, and the importance of leaders clearing obstacles for their teams. The conversation dives deep into his new book, Carnivore Leadership: Taking Charge Instead of Taking Shit, which draws from decades of notebooks filled with leadership insights, emphasizing ownership over victimhood, unwavering standards, speaking truth to power, and staying apolitical while serving the nation. Bruno and Ray also reflect on the challenges of the Pentagon during COVID and the Afghanistan withdrawal, the critical role of enlisted leaders, the multi-hat versatility of PJs, and why America’s military remains the gold standard despite political noise. The episode is packed with raw, no-nonsense wisdom on mindset, credibility, loyalty, and the carnivore ethos of getting the mission done - making it essential listening for service members, veterans, leaders, and anyone seeking to build mental toughness and personal accountability.To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTacticalPRODUCED BY IRONCLAD
He Got One Second Chance That Changed Everything Born Primitive Tactical 2026-04-07 | Watch the full episode here: youtu.be/V8b5oNt-_K8In this powerful episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon sits down with his first Air Force Pararescue (PJ) guest, retired Chief Master Sergeant Ramón “Ray” Colón-Lopez (CC), who served as the Senior Enlisted Advisor to the Chairman of the Joint Chiefs of Staff - the highest enlisted position in the U.S. military. From his early days nearly getting kicked out of the service after an alcohol-related incident to rising through the ranks of special operations, including time with Naval Special Warfare Development Group and multiple combat deployments, Ray shares hard-earned lessons on accountability, second chances, and the importance of leaders clearing obstacles for their teams. The conversation dives deep into his new book, Carnivore Leadership: Taking Charge Instead of Taking Shit, which draws from decades of notebooks filled with leadership insights, emphasizing ownership over victimhood, unwavering standards, speaking truth to power, and staying apolitical while serving the nation. Bruno and Ray also reflect on the challenges of the Pentagon during COVID and the Afghanistan withdrawal, the critical role of enlisted leaders, the multi-hat versatility of PJs, and why America’s military remains the gold standard despite political noise. The episode is packed with raw, no-nonsense wisdom on mindset, credibility, loyalty, and the carnivore ethos of getting the mission done - making it essential listening for service members, veterans, leaders, and anyone seeking to build mental toughness and personal accountability.To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTacticalPRODUCED BY IRONCLAD
“Stop Playing Victim” – The Brutal Truth On Accountability from the Top Enlisted Man in the Military Born Primitive Tactical 2026-04-06 | In this powerful episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon sits down with his first Air Force Pararescue (PJ) guest, retired Chief Master Sergeant Ramón “Ray” Colón-Lopez (CC), who served as the Senior Enlisted Advisor to the Chairman of the Joint Chiefs of Staff - the highest enlisted position in the U.S. military. From his early days nearly getting kicked out of the service after an alcohol-related incident to rising through the ranks of special operations, including time with Naval Special Warfare Development Group and multiple combat deployments, Ray shares hard-earned lessons on accountability, second chances, and the importance of leaders clearing obstacles for their teams. The conversation dives deep into his new book, Carnivore Leadership: Taking Charge Instead of Taking Shit, which draws from decades of notebooks filled with leadership insights, emphasizing ownership over victimhood, unwavering standards, speaking truth to power, and staying apolitical while serving the nation. Bruno and Ray also reflect on the challenges of the Pentagon during COVID and the Afghanistan withdrawal, the critical role of enlisted leaders, the multi-hat versatility of PJs, and why America’s military remains the gold standard despite political noise. The episode is packed with raw, no-nonsense wisdom on mindset, credibility, loyalty, and the carnivore ethos of getting the mission done - making it essential listening for service members, veterans, leaders, and anyone seeking to build mental toughness and personal accountability.To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTacticalPRODUCED BY IRONCLADChapters00:00:29: Guest introduction and background00:03:26: Leaving tier-one for PJ training role and curriculum overhaul00:09:52: Early career incident and second chance00:14:13: Accountability, standards, and rejecting victimhood00:22:07: Pentagon perspective and speaking truth to power00:29:13: Origins and inspiration for Carnivore Leadership00:33:03: Writing process, mentors, and key assignments00:44:03: Loyalty vs. obedience, military oath, and veteran mindset01:10:20: Closing reflections on America and giving back
The #1 Quality of Great Leaders - Leif Babin Does NOT Hold Back Born Primitive Tactical 2026-04-05 | Watch the full episode here: youtu.be/qO5t50e5Sm0In this episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon sits down with Leif Babin, co-author of Extreme Ownership and co-founder of Echelon Front with Jocko Willink. Babin recounts his time as a SEAL platoon and task unit leader with Task Unit Bruiser during the brutal 2006 Battle of Ramadi, forging core leadership principles like Extreme Ownership - taking total responsibility for everything that affects the mission, both after failures and preemptively to prevent them - along with Cover and Move, Simple, Prioritize and Execute, and Decentralized Command. He explains how these battlefield lessons, refined through teaching junior officers and observing training, apply universally to business, first responders, and life: humble leaders own problems instead of blaming others, lead from the front on tough tasks while empowering teams to execute independently as “silent leaders,” pass wins to the team but shoulder losses themselves, and balance assertiveness with restraint. The discussion also covers physical fitness and discipline as the foundation to mental performance, the origins of their books and company, Jamie Cochran’s success story, and the value of distilling real combat experiences into accessible tools that build stronger teams and individuals anywhere. Babin reflects on the privilege and burden of command, including the loss of teammates, while both men celebrate cross-service professionalism and the need to instill ownership, humility, and drive in the next generation.Follow Leif on Instagram at: instagram.com/leifbabinTo check out Leif & Jocko’s book visit: amazon.com/Extreme-Ownership-U-S-Navy-SEALs/dp/1250067057To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTactical
Darkest Day, But Also Proudest in Task Force Bruiser Commanding Charlie Platoon Born Primitive Tactical 2026-04-04 | Watch the full episode here: youtu.be/qO5t50e5Sm0In this episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon sits down with Leif Babin, co-author of Extreme Ownership and co-founder of Echelon Front with Jocko Willink. Babin recounts his time as a SEAL platoon and task unit leader with Task Unit Bruiser during the brutal 2006 Battle of Ramadi, forging core leadership principles like Extreme Ownership - taking total responsibility for everything that affects the mission, both after failures and preemptively to prevent them - along with Cover and Move, Simple, Prioritize and Execute, and Decentralized Command. He explains how these battlefield lessons, refined through teaching junior officers and observing training, apply universally to business, first responders, and life: humble leaders own problems instead of blaming others, lead from the front on tough tasks while empowering teams to execute independently as “silent leaders,” pass wins to the team but shoulder losses themselves, and balance assertiveness with restraint. The discussion also covers physical fitness and discipline as the foundation to mental performance, the origins of their books and company, Jamie Cochran’s success story, and the value of distilling real combat experiences into accessible tools that build stronger teams and individuals anywhere. Babin reflects on the privilege and burden of command, including the loss of teammates, while both men celebrate cross-service professionalism and the need to instill ownership, humility, and drive in the next generation.Follow Leif on Instagram at: instagram.com/leifbabinTo check out Leif & Jocko’s book visit: amazon.com/Extreme-Ownership-U-S-Navy-SEALs/dp/1250067057To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTactical
The Dichotomy of REAL Leadership - Former SEAL Leif Babin from Task Force Bruiser Born Primitive Tactical 2026-04-03 | Watch the full episode here: youtu.be/qO5t50e5Sm0In this episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon sits down with Leif Babin, co-author of Extreme Ownership and co-founder of Echelon Front with Jocko Willink. Babin recounts his time as a SEAL platoon and task unit leader with Task Unit Bruiser during the brutal 2006 Battle of Ramadi, forging core leadership principles like Extreme Ownership - taking total responsibility for everything that affects the mission, both after failures and preemptively to prevent them - along with Cover and Move, Simple, Prioritize and Execute, and Decentralized Command. He explains how these battlefield lessons, refined through teaching junior officers and observing training, apply universally to business, first responders, and life: humble leaders own problems instead of blaming others, lead from the front on tough tasks while empowering teams to execute independently as “silent leaders,” pass wins to the team but shoulder losses themselves, and balance assertiveness with restraint. The discussion also covers physical fitness and discipline as the foundation to mental performance, the origins of their books and company, Jamie Cochran’s success story, and the value of distilling real combat experiences into accessible tools that build stronger teams and individuals anywhere. Babin reflects on the privilege and burden of command, including the loss of teammates, while both men celebrate cross-service professionalism and the need to instill ownership, humility, and drive in the next generation.Follow Leif on Instagram at: instagram.com/leifbabinTo check out Leif & Jocko’s book visit: amazon.com/Extreme-Ownership-U-S-Navy-SEALs/dp/1250067057To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTactical
‘It Was the Darkest Day… But Also My Proudest SEAL Leif Babin Talks Leadership in Battle of Ramadi Born Primitive Tactical 2026-04-02 | Watch the full episode here: youtu.be/qO5t50e5Sm0In this episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon sits down with Leif Babin, co-author of Extreme Ownership and co-founder of Echelon Front with Jocko Willink. Babin recounts his time as a SEAL platoon and task unit leader with Task Unit Bruiser during the brutal 2006 Battle of Ramadi, forging core leadership principles like Extreme Ownership - taking total responsibility for everything that affects the mission, both after failures and preemptively to prevent them - along with Cover and Move, Simple, Prioritize and Execute, and Decentralized Command. He explains how these battlefield lessons, refined through teaching junior officers and observing training, apply universally to business, first responders, and life: humble leaders own problems instead of blaming others, lead from the front on tough tasks while empowering teams to execute independently as “silent leaders,” pass wins to the team but shoulder losses themselves, and balance assertiveness with restraint. The discussion also covers physical fitness and discipline as the foundation to mental performance, the origins of their books and company, Jamie Cochran’s success story, and the value of distilling real combat experiences into accessible tools that build stronger teams and individuals anywhere. Babin reflects on the privilege and burden of command, including the loss of teammates, while both men celebrate cross-service professionalism and the need to instill ownership, humility, and drive in the next generation.Follow Leif on Instagram at: instagram.com/leifbabinTo check out Leif & Jocko’s book visit: amazon.com/Extreme-Ownership-U-S-Navy-SEALs/dp/1250067057To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTactical
Good Leadership Is NOT Arrogant or Having All the Answers Born Primitive Tactical 2026-04-01 | Watch the full episode here: youtu.be/qO5t50e5Sm0In this episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon sits down with Leif Babin, co-author of Extreme Ownership and co-founder of Echelon Front with Jocko Willink. Babin recounts his time as a SEAL platoon and task unit leader with Task Unit Bruiser during the brutal 2006 Battle of Ramadi, forging core leadership principles like Extreme Ownership - taking total responsibility for everything that affects the mission, both after failures and preemptively to prevent them - along with Cover and Move, Simple, Prioritize and Execute, and Decentralized Command. He explains how these battlefield lessons, refined through teaching junior officers and observing training, apply universally to business, first responders, and life: humble leaders own problems instead of blaming others, lead from the front on tough tasks while empowering teams to execute independently as “silent leaders,” pass wins to the team but shoulder losses themselves, and balance assertiveness with restraint. The discussion also covers physical fitness and discipline as the foundation to mental performance, the origins of their books and company, Jamie Cochran’s success story, and the value of distilling real combat experiences into accessible tools that build stronger teams and individuals anywhere. Babin reflects on the privilege and burden of command, including the loss of teammates, while both men celebrate cross-service professionalism and the need to instill ownership, humility, and drive in the next generation.Follow Leif on Instagram at: instagram.com/leifbabinTo check out Leif & Jocko’s book visit: amazon.com/Extreme-Ownership-U-S-Navy-SEALs/dp/1250067057To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTactical
Most People Get Extreme Ownership Wrong Born Primitive Tactical 2026-03-31 | Watch the full episode here: youtu.be/qO5t50e5Sm0In this episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon sits down with Leif Babin, co-author of Extreme Ownership and co-founder of Echelon Front with Jocko Willink. Babin recounts his time as a SEAL platoon and task unit leader with Task Unit Bruiser during the brutal 2006 Battle of Ramadi, forging core leadership principles like Extreme Ownership - taking total responsibility for everything that affects the mission, both after failures and preemptively to prevent them - along with Cover and Move, Simple, Prioritize and Execute, and Decentralized Command. He explains how these battlefield lessons, refined through teaching junior officers and observing training, apply universally to business, first responders, and life: humble leaders own problems instead of blaming others, lead from the front on tough tasks while empowering teams to execute independently as “silent leaders,” pass wins to the team but shoulder losses themselves, and balance assertiveness with restraint. The discussion also covers physical fitness and discipline as the foundation to mental performance, the origins of their books and company, Jamie Cochran’s success story, and the value of distilling real combat experiences into accessible tools that build stronger teams and individuals anywhere. Babin reflects on the privilege and burden of command, including the loss of teammates, while both men celebrate cross-service professionalism and the need to instill ownership, humility, and drive in the next generation.Follow Leif on Instagram at: instagram.com/leifbabinTo check out Leif & Jocko’s book visit: amazon.com/Extreme-Ownership-U-S-Navy-SEALs/dp/1250067057To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTactical
Extreme Ownership: Navy SEAL Officer Leif Babin on Leading from the Front Born Primitive Tactical 2026-03-30 | In this episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon sits down with Leif Babin, co-author of Extreme Ownership and co-founder of Echelon Front with Jocko Willink. Babin recounts his time as a SEAL platoon and task unit leader with Task Unit Bruiser during the brutal 2006 Battle of Ramadi, forging core leadership principles like Extreme Ownership - taking total responsibility for everything that affects the mission, both after failures and preemptively to prevent them - along with Cover and Move, Simple, Prioritize and Execute, and Decentralized Command. He explains how these battlefield lessons, refined through teaching junior officers and observing training, apply universally to business, first responders, and life: humble leaders own problems instead of blaming others, lead from the front on tough tasks while empowering teams to execute independently as “silent leaders,” pass wins to the team but shoulder losses themselves, and balance assertiveness with restraint. The discussion also covers physical fitness and discipline as the foundation to mental performance, the origins of their books and company, Jamie Cochran’s success story, and the value of distilling real combat experiences into accessible tools that build stronger teams and individuals anywhere. Babin reflects on the privilege and burden of command, including the loss of teammates, while both men celebrate cross-service professionalism and the need to instill ownership, humility, and drive in the next generation.Follow Leif on Instagram at: instagram.com/leifbabinTo check out Leif & Jocko’s book visit: amazon.com/Extreme-Ownership-U-S-Navy-SEALs/dp/1250067057To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTacticalChapters00:00:00 Intro & Welcome to The Hot Wash00:02:01 Leif Babin’s Background & Battle of Ramadi00:04:46 The Lightbulb Moment: Military Leadership Applies to Business00:09:13 Learning from Mistakes & The Power of Extreme Ownership00:11:21 Core Principles: Cover & Move, Decentralized Command00:15:34 Preemptive vs Retroactive Ownership00:19:59 Fitness, Discipline & Human Performance in Leadership00:24:05 The Dichotomy of Leadership (Second Book)00:27:11 Lead From the Front vs Silent Leader00:30:34 Why Extreme Ownership is Different from Most SOF Books00:38:11 Why They Wrote The Dichotomy of Leadership00:41:11 Silent Leader in Combat & Decentralized Command00:48:38 Humility as the Most Important Leadership Trait00:52:55 Extreme Ownership Muster Events01:01:01 Ranger School as the Ultimate Leadership School01:05:48 Best & Worst Day: Losing Mark Lee & Ryan Job in Ramadi01:11:48 Getting Jocko on the Podcast & Future Plans01:18:32 Generational Leadership & America’s Strength01:26:11 How to Connect with Echelon Front + Final Thoughts
All Youre Willing to Give Is to Be On Time – Savage Promotion Wisdom Born Primitive Tactical 2026-03-29 | Watch the full episode here: youtu.be/kyTuVmeoTNYIn this episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon welcomes Mark Greene, a former Navy SEAL who enlisted after a college football injury derailed his athletic dreams, then rose from enlisted operator to officer through grit, determination, and pivotal mentorship moments during BUD/S and beyond. Greene recounts his journey starting with failing the initial SEAL screening pull-up test but secretly training to pass, surviving the brutal cold of BUD/S, deploying post-9/11 with SEAL Team 5, and later commissioning as an officer where he instructed sniper courses, led challenging platoons by earning trust and nicknames like "Bogey," and navigated unique leadership tests—including commanding a team of "dregs" that thrived under his care and building deep bonds. After retiring in 2016 amid injuries and organizational frustrations, Greene faced a turbulent transition involving divorce, psychological struggles including suicidal thoughts, and a near-crash, but found redemption through unexpected kindness, gratitude practices, saying "yes" to opportunities, earning an MBA, working at USC, and authoring his book Unsealed: A Navy SEAL's Guide to Mastering Life's Transitions—a memoir focused on resilience across life's shifts rather than combat tales. The conversation emphasizes authentic leadership, the dangers of lacking purpose post-service, incremental progress over perfection, age-appropriate mistakes during change, and the power of community support, with Greene now thriving while pursuing public speaking and a potential second book to help others navigate transitions.Follow Mark on Instagram at: instagram.com/themarkgreeneCheck out Mark’s Book at: themarkgreene.comTo check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTacticalPRODUCED BY IRONCLAD
Dont Discount Small Progress – Bradys 7 Rings Prove It Born Primitive Tactical 2026-03-28 | Watch the full episode here: youtu.be/kyTuVmeoTNYIn this episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon welcomes Mark Greene, a former Navy SEAL who enlisted after a college football injury derailed his athletic dreams, then rose from enlisted operator to officer through grit, determination, and pivotal mentorship moments during BUD/S and beyond. Greene recounts his journey starting with failing the initial SEAL screening pull-up test but secretly training to pass, surviving the brutal cold of BUD/S, deploying post-9/11 with SEAL Team 5, and later commissioning as an officer where he instructed sniper courses, led challenging platoons by earning trust and nicknames like "Bogey," and navigated unique leadership tests—including commanding a team of "dregs" that thrived under his care and building deep bonds. After retiring in 2016 amid injuries and organizational frustrations, Greene faced a turbulent transition involving divorce, psychological struggles including suicidal thoughts, and a near-crash, but found redemption through unexpected kindness, gratitude practices, saying "yes" to opportunities, earning an MBA, working at USC, and authoring his book Unsealed: A Navy SEAL's Guide to Mastering Life's Transitions—a memoir focused on resilience across life's shifts rather than combat tales. The conversation emphasizes authentic leadership, the dangers of lacking purpose post-service, incremental progress over perfection, age-appropriate mistakes during change, and the power of community support, with Greene now thriving while pursuing public speaking and a potential second book to help others navigate transitions.Follow Mark on Instagram at: instagram.com/themarkgreeneCheck out Mark’s Book at: themarkgreene.comTo check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTacticalPRODUCED BY IRONCLAD
The Most Important Time in a Veterans Life? Right After You Walk Away Born Primitive Tactical 2026-03-27 | Watch the full episode here: youtu.be/kyTuVmeoTNYIn this episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon welcomes Mark Greene, a former Navy SEAL who enlisted after a college football injury derailed his athletic dreams, then rose from enlisted operator to officer through grit, determination, and pivotal mentorship moments during BUD/S and beyond. Greene recounts his journey starting with failing the initial SEAL screening pull-up test but secretly training to pass, surviving the brutal cold of BUD/S, deploying post-9/11 with SEAL Team 5, and later commissioning as an officer where he instructed sniper courses, led challenging platoons by earning trust and nicknames like "Bogey," and navigated unique leadership tests—including commanding a team of "dregs" that thrived under his care and building deep bonds. After retiring in 2016 amid injuries and organizational frustrations, Greene faced a turbulent transition involving divorce, psychological struggles including suicidal thoughts, and a near-crash, but found redemption through unexpected kindness, gratitude practices, saying "yes" to opportunities, earning an MBA, working at USC, and authoring his book Unsealed: A Navy SEAL's Guide to Mastering Life's Transitions—a memoir focused on resilience across life's shifts rather than combat tales. The conversation emphasizes authentic leadership, the dangers of lacking purpose post-service, incremental progress over perfection, age-appropriate mistakes during change, and the power of community support, with Greene now thriving while pursuing public speaking and a potential second book to help others navigate transitions.Follow Mark on Instagram at: instagram.com/themarkgreeneCheck out Mark’s Book at: themarkgreene.comTo check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTacticalPRODUCED BY IRONCLAD
Former Navy SEAL Hits Rock Bottom: What If I Werent Here? – Then This Saved Him Born Primitive Tactical 2026-03-26 | Watch the full episode here: youtu.be/kyTuVmeoTNYIn this episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon welcomes Mark Greene, a former Navy SEAL who enlisted after a college football injury derailed his athletic dreams, then rose from enlisted operator to officer through grit, determination, and pivotal mentorship moments during BUD/S and beyond. Greene recounts his journey starting with failing the initial SEAL screening pull-up test but secretly training to pass, surviving the brutal cold of BUD/S, deploying post-9/11 with SEAL Team 5, and later commissioning as an officer where he instructed sniper courses, led challenging platoons by earning trust and nicknames like "Bogey," and navigated unique leadership tests—including commanding a team of "dregs" that thrived under his care and building deep bonds. After retiring in 2016 amid injuries and organizational frustrations, Greene faced a turbulent transition involving divorce, psychological struggles including suicidal thoughts, and a near-crash, but found redemption through unexpected kindness, gratitude practices, saying "yes" to opportunities, earning an MBA, working at USC, and authoring his book Unsealed: A Navy SEAL's Guide to Mastering Life's Transitions—a memoir focused on resilience across life's shifts rather than combat tales. The conversation emphasizes authentic leadership, the dangers of lacking purpose post-service, incremental progress over perfection, age-appropriate mistakes during change, and the power of community support, with Greene now thriving while pursuing public speaking and a potential second book to help others navigate transitions.Follow Mark on Instagram at: instagram.com/themarkgreeneCheck out Mark’s Book at: themarkgreene.comTo check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTacticalPRODUCED BY IRONCLAD
Former Navy SEALs Darkest Thought: What If I Werent Here? – Then a Friend Showed Up Born Primitive Tactical 2026-03-25 | Watch the full episode here: youtu.be/kyTuVmeoTNYIn this episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon welcomes Mark Greene, a former Navy SEAL who enlisted after a college football injury derailed his athletic dreams, then rose from enlisted operator to officer through grit, determination, and pivotal mentorship moments during BUD/S and beyond. Greene recounts his journey starting with failing the initial SEAL screening pull-up test but secretly training to pass, surviving the brutal cold of BUD/S, deploying post-9/11 with SEAL Team 5, and later commissioning as an officer where he instructed sniper courses, led challenging platoons by earning trust and nicknames like "Bogey," and navigated unique leadership tests—including commanding a team of "dregs" that thrived under his care and building deep bonds with a former skinhead chief. After retiring in 2016 amid injuries and organizational frustrations, Greene faced a turbulent transition involving divorce, psychological struggles including suicidal thoughts, and a near-crash, but found redemption through unexpected kindness, gratitude practices, saying "yes" to opportunities, earning an MBA, working at USC, and authoring his book Unsealed: A Navy SEAL's Guide to Mastering Life's Transitions—a memoir focused on resilience across life's shifts rather than combat tales. The conversation emphasizes authentic leadership, the dangers of lacking purpose post-service, incremental progress over perfection, age-appropriate mistakes during change, and the power of community support, with Greene now thriving in cybersecurity while pursuing public speaking and a potential second book to help others navigate transitions.Follow Mark on Instagram at: instagram.com/themarkgreeneCheck out Mark’s Book at: themarkgreene.comTo check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTacticalPRODUCED BY IRONCLAD
We Keep Our Word Around Here – The Hell Week Moment That Changed Everything Born Primitive Tactical 2026-03-24 | Watch the full episode here: youtu.be/kyTuVmeoTNYIn this episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon welcomes Mark Greene, a former Navy SEAL who enlisted after a college football injury derailed his athletic dreams, then rose from enlisted operator to officer through grit, determination, and pivotal mentorship moments during BUD/S and beyond. Greene recounts his journey starting with failing the initial SEAL screening pull-up test but secretly training to pass, surviving the brutal cold of BUD/S, deploying post-9/11 with SEAL Team 5, and later commissioning as an officer where he instructed sniper courses, led challenging platoons by earning trust and nicknames like "Bogey," and navigated unique leadership tests—including commanding a team of "dregs" that thrived under his care and building deep bonds. After retiring in 2016 amid injuries and organizational frustrations, Greene faced a turbulent transition involving divorce, psychological struggles including suicidal thoughts, and a near-crash, but found redemption through unexpected kindness, gratitude practices, saying "yes" to opportunities, earning an MBA, working at USC, and authoring his book Unsealed: A Navy SEAL's Guide to Mastering Life's Transitions—a memoir focused on resilience across life's shifts rather than combat tales. The conversation emphasizes authentic leadership, the dangers of lacking purpose post-service, incremental progress over perfection, age-appropriate mistakes during change, and the power of community support, with Greene now thriving while pursuing public speaking and a potential second book to help others navigate transitions.Follow Mark on Instagram at: instagram.com/themarkgreeneCheck out Mark’s Book at: themarkgreene.comTo check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTacticalPRODUCED BY IRONCLAD
The Admiral Stockdale Letter That Got Me to OCS with Former Navy SEAL Mark Greene Born Primitive Tactical 2026-03-23 | In this episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon welcomes Mark Greene, a former Navy SEAL who enlisted after a college football injury derailed his athletic dreams, then rose from enlisted operator to officer through grit, determination, and pivotal mentorship moments during BUD/S and beyond. Greene recounts his journey starting with failing the initial SEAL screening pull-up test but secretly training to pass, surviving the brutal cold of BUD/S, deploying post-9/11 with SEAL Team 5, and later commissioning as an officer where he instructed sniper courses, led challenging platoons by earning trust and nicknames like "Bogey," and navigated unique leadership tests—including commanding a team of "dregs" that thrived under his care and building deep bonds. After retiring in 2016 amid injuries and organizational frustrations, Greene faced a turbulent transition involving divorce, psychological struggles including suicidal thoughts, and a near-crash, but found redemption through unexpected kindness, gratitude practices, saying "yes" to opportunities, earning an MBA, working at USC, and authoring his book Unsealed: A Navy SEAL's Guide to Mastering Life's Transitions—a memoir focused on resilience across life's shifts rather than combat tales. The conversation emphasizes authentic leadership, the dangers of lacking purpose post-service, incremental progress over perfection, age-appropriate mistakes during change, and the power of community support, with Greene now thriving while pursuing public speaking and a potential second book to help others navigate transitions.Follow Mark on Instagram at: instagram.com/themarkgreeneCheck out Mark’s Book at: themarkgreene.comTo check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTacticalPRODUCED BY IRONCLADChapters00:00:00 - Intro00:02:23 - From Football Injury to SEAL Drive00:04:34 - Boot Camp Pull-Up Hustle00:08:02 - BUD/S Mindset & Senior Chief Belief00:11:28 - Hell Week Ethos: Keeping Your Word00:13:48 - Post-9/11 Deployments & Community Evolution00:16:58 - Enlisted to Officer Transition00:18:18 - Admiral Stockdale Endorsement00:20:56 - Sniper Instructor Lessons00:24:01 - OCS Leadership Experience00:26:59 - Leading the “Dregs” Platoon00:30:25 - Performance Culture & Humility00:33:08 - Retirement Timing & Post-Service Risks00:35:36 - USC Opportunity Chain00:44:32 - Rock Bottom & Gratitude Log00:46:50 - Saying Yes & Book Theme Discovery00:52:41 - Book Impact & Future Opportunities00:55:10 - Transition Resources & Community Duty01:02:59 - Current Work & Public Speaking01:05:04 - Next Book & Legacy Plans01:06:39 - Reset Wisdom for Transitions01:09:22 - Marginal Gains & Work Ethic01:12:11 - Closing & Book Recommendation
Obesity Is NOT a Gene – Its Lack of Discipline Born Primitive Tactical 2026-03-21 | Watch the full episode here: youtu.be/VyVnpryEXKkIn this solo episode of The HOTWASH podcast by Born Primitive Tactical, host Bruno Fallon—a 40-year veteran of U.S. Special Operations—delivers an unscripted, passionate rant responding to listener-submitted topics. He defines ethos as the foundation of true leadership and character: doing the right (and hard) thing when no one's watching, avoiding shortcuts, and living authentically to earn genuine followership across military, business, parenting, or any domain. Fallon expresses cautious support for school Guardian programs (armed teachers) only with rigorous training, proper storage, and a defensive last-resort mindset, emphasizing firearm proficiency and safety. He passionately defends law enforcement, urging gratitude and recognition of their constant risks and media-distorted realities, contrasting them with celebrated military and firefighters. Transitioning to life after service, he stresses maintaining mission, fitness, passion, and energy in entrepreneurship—prioritizing quality of life, people, and purpose over paychecks while warning against oversaturated fields like apparel or booze. He highlights Born Primitive's massive veterans' medical debt relief campaigns (tens of millions erased, with ambitious 2026 goals including first responders). On leadership, Fallon hammers home being a role model through bearing, fitness, putting people first, clear vision, obstacle removal, praise in public/discipline in private, and two-way communication. He touches on human performance (realistic goals, consistency, task-specific training, holistic movements, balanced nutrition with indulgences as rewards), hormone therapy (common need post-45 in high-stress careers, after cleaning lifestyle factors and proper bloodwork), and rejects "fat shaming" excuses while tying fitness to self-discipline and leadership credibility. The episode closes with anti-woke sentiments, calls to preserve America's restored strength, and encouragement for physical activity, outdoor exploration, and color-blind judgment of people as good or bad. Overall, it's a fiery, no-holds-barred blend of mindset advice, community support, and personal convictions from a battle-tested operator now shaping tactical apparel and culture.To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTactical
Never Off Duty: The Real Life of a Police Officer Born Primitive Tactical 2026-03-20 | Watch the full episode here: youtu.be/VyVnpryEXKkIn this solo episode of The HOTWASH podcast by Born Primitive Tactical, host Bruno Fallon—a 40-year veteran of U.S. Special Operations—delivers an unscripted, passionate rant responding to listener-submitted topics. He defines ethos as the foundation of true leadership and character: doing the right (and hard) thing when no one's watching, avoiding shortcuts, and living authentically to earn genuine followership across military, business, parenting, or any domain. Fallon expresses cautious support for school Guardian programs (armed teachers) only with rigorous training, proper storage, and a defensive last-resort mindset, emphasizing firearm proficiency and safety. He passionately defends law enforcement, urging gratitude and recognition of their constant risks and media-distorted realities, contrasting them with celebrated military and firefighters. Transitioning to life after service, he stresses maintaining mission, fitness, passion, and energy in entrepreneurship—prioritizing quality of life, people, and purpose over paychecks while warning against oversaturated fields like apparel or booze. He highlights Born Primitive's massive veterans' medical debt relief campaigns (tens of millions erased, with ambitious 2026 goals including first responders). On leadership, Fallon hammers home being a role model through bearing, fitness, putting people first, clear vision, obstacle removal, praise in public/discipline in private, and two-way communication. He touches on human performance (realistic goals, consistency, task-specific training, holistic movements, balanced nutrition with indulgences as rewards), hormone therapy (common need post-45 in high-stress careers, after cleaning lifestyle factors and proper bloodwork), and rejects "fat shaming" excuses while tying fitness to self-discipline and leadership credibility. The episode closes with anti-woke sentiments, calls to preserve America's restored strength, and encouragement for physical activity, outdoor exploration, and color-blind judgment of people as good or bad. Overall, it's a fiery, no-holds-barred blend of mindset advice, community support, and personal convictions from a battle-tested operator now shaping tactical apparel and culture.To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTactical
Patriot 1 Mid-Assault Boot Lace Replacement | Step-by-Step Guide Born Primitive Tactical 2026-03-20 | If your lace system is worn out or damaged, don’t replace your boots; replace the system.In this step-by-step guide, we walk you through exactly how to replace the lace system on the Patriot 1 Mid-Assault Boot. This quick process will get your boots back in action with a secure, reliable fit so you can stay focused on the mission.
The Keys to Being an Effective Leader with Former Special Ops Vet Bruno Fallon Born Primitive Tactical 2026-03-19 | Watch the full episode here: youtu.be/VyVnpryEXKkIn this solo episode of The HOTWASH podcast by Born Primitive Tactical, host Bruno Fallon—a 40-year veteran of U.S. Special Operations—delivers an unscripted, passionate rant responding to listener-submitted topics. He defines ethos as the foundation of true leadership and character: doing the right (and hard) thing when no one's watching, avoiding shortcuts, and living authentically to earn genuine followership across military, business, parenting, or any domain. Fallon expresses cautious support for school Guardian programs (armed teachers) only with rigorous training, proper storage, and a defensive last-resort mindset, emphasizing firearm proficiency and safety. He passionately defends law enforcement, urging gratitude and recognition of their constant risks and media-distorted realities, contrasting them with celebrated military and firefighters. Transitioning to life after service, he stresses maintaining mission, fitness, passion, and energy in entrepreneurship—prioritizing quality of life, people, and purpose over paychecks while warning against oversaturated fields like apparel or booze. He highlights Born Primitive's massive veterans' medical debt relief campaigns (tens of millions erased, with ambitious 2026 goals including first responders). On leadership, Fallon hammers home being a role model through bearing, fitness, putting people first, clear vision, obstacle removal, praise in public/discipline in private, and two-way communication. He touches on human performance (realistic goals, consistency, task-specific training, holistic movements, balanced nutrition with indulgences as rewards), hormone therapy (common need post-45 in high-stress careers, after cleaning lifestyle factors and proper bloodwork), and rejects "fat shaming" excuses while tying fitness to self-discipline and leadership credibility. The episode closes with anti-woke sentiments, calls to preserve America's restored strength, and encouragement for physical activity, outdoor exploration, and color-blind judgment of people as good or bad. Overall, it's a fiery, no-holds-barred blend of mindset advice, community support, and personal convictions from a battle-tested operator now shaping tactical apparel and culture.To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTactical
How to be an Effective Leader - Bruno Fallons Guide Born Primitive Tactical 2026-03-18 | Watch the full episode here: youtu.be/VyVnpryEXKkIn this solo episode of The HOTWASH podcast by Born Primitive Tactical, host Bruno Fallon—a 40-year veteran of U.S. Special Operations—delivers an unscripted, passionate rant responding to listener-submitted topics. He defines ethos as the foundation of true leadership and character: doing the right (and hard) thing when no one's watching, avoiding shortcuts, and living authentically to earn genuine followership across military, business, parenting, or any domain. Fallon expresses cautious support for school Guardian programs (armed teachers) only with rigorous training, proper storage, and a defensive last-resort mindset, emphasizing firearm proficiency and safety. He passionately defends law enforcement, urging gratitude and recognition of their constant risks and media-distorted realities, contrasting them with celebrated military and firefighters. Transitioning to life after service, he stresses maintaining mission, fitness, passion, and energy in entrepreneurship—prioritizing quality of life, people, and purpose over paychecks while warning against oversaturated fields like apparel or booze. He highlights Born Primitive's massive veterans' medical debt relief campaigns (tens of millions erased, with ambitious 2026 goals including first responders). On leadership, Fallon hammers home being a role model through bearing, fitness, putting people first, clear vision, obstacle removal, praise in public/discipline in private, and two-way communication. He touches on human performance (realistic goals, consistency, task-specific training, holistic movements, balanced nutrition with indulgences as rewards), hormone therapy (common need post-45 in high-stress careers, after cleaning lifestyle factors and proper bloodwork), and rejects "fat shaming" excuses while tying fitness to self-discipline and leadership credibility. The episode closes with anti-woke sentiments, calls to preserve America's restored strength, and encouragement for physical activity, outdoor exploration, and color-blind judgment of people as good or bad. Overall, it's a fiery, no-holds-barred blend of mindset advice, community support, and personal convictions from a battle-tested operator now shaping tactical apparel and culture.To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTactical
Ethos = Do The Right Thing When NO ONE Is Watching Born Primitive Tactical 2026-03-17 | Watch the full episode here: youtu.be/VyVnpryEXKkIn this solo episode of The HOTWASH podcast by Born Primitive Tactical, host Bruno Fallon—a 40-year veteran of U.S. Special Operations—delivers an unscripted, passionate rant responding to listener-submitted topics. He defines ethos as the foundation of true leadership and character: doing the right (and hard) thing when no one's watching, avoiding shortcuts, and living authentically to earn genuine followership across military, business, parenting, or any domain. Fallon expresses cautious support for school Guardian programs (armed teachers) only with rigorous training, proper storage, and a defensive last-resort mindset, emphasizing firearm proficiency and safety. He passionately defends law enforcement, urging gratitude and recognition of their constant risks and media-distorted realities, contrasting them with celebrated military and firefighters. Transitioning to life after service, he stresses maintaining mission, fitness, passion, and energy in entrepreneurship—prioritizing quality of life, people, and purpose over paychecks while warning against oversaturated fields like apparel or booze. He highlights Born Primitive's massive veterans' medical debt relief campaigns (tens of millions erased, with ambitious 2026 goals including first responders). On leadership, Fallon hammers home being a role model through bearing, fitness, putting people first, clear vision, obstacle removal, praise in public/discipline in private, and two-way communication. He touches on human performance (realistic goals, consistency, task-specific training, holistic movements, balanced nutrition with indulgences as rewards), hormone therapy (common need post-45 in high-stress careers, after cleaning lifestyle factors and proper bloodwork), and rejects "fat shaming" excuses while tying fitness to self-discipline and leadership credibility. The episode closes with anti-woke sentiments, calls to preserve America's restored strength, and encouragement for physical activity, outdoor exploration, and color-blind judgment of people as good or bad. Overall, it's a fiery, no-holds-barred blend of mindset advice, community support, and personal convictions from a battle-tested operator now shaping tactical apparel and culture.To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTactical
“Leadership Is Earned, Not Given” - Bruno Fallons No-BS Guide Born Primitive Tactical 2026-03-16 | In this solo episode of The HOTWASH podcast by Born Primitive Tactical, host Bruno Fallon—a 40-year veteran of U.S. Special Operations—delivers an unscripted, passionate rant responding to listener-submitted topics. He defines ethos as the foundation of true leadership and character: doing the right (and hard) thing when no one's watching, avoiding shortcuts, and living authentically to earn genuine followership across military, business, parenting, or any domain. Fallon expresses cautious support for school Guardian programs (armed teachers) only with rigorous training, proper storage, and a defensive last-resort mindset, emphasizing firearm proficiency and safety. He passionately defends law enforcement, urging gratitude and recognition of their constant risks and media-distorted realities, contrasting them with celebrated military and firefighters. Transitioning to life after service, he stresses maintaining mission, fitness, passion, and energy in entrepreneurship—prioritizing quality of life, people, and purpose over paychecks while warning against oversaturated fields like apparel or booze. He highlights Born Primitive's massive veterans' medical debt relief campaigns (tens of millions erased, with ambitious 2026 goals including first responders). On leadership, Fallon hammers home being a role model through bearing, fitness, putting people first, clear vision, obstacle removal, praise in public/discipline in private, and two-way communication. He touches on human performance (realistic goals, consistency, task-specific training, holistic movements, balanced nutrition with indulgences as rewards), hormone therapy (common need post-45 in high-stress careers, after cleaning lifestyle factors and proper bloodwork), and rejects "fat shaming" excuses while tying fitness to self-discipline and leadership credibility. The episode closes with anti-woke sentiments, calls to preserve America's restored strength, and encouragement for physical activity, outdoor exploration, and color-blind judgment of people as good or bad. Overall, it's a fiery, no-holds-barred blend of mindset advice, community support, and personal convictions from a battle-tested operator now shaping tactical apparel and culture.To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTacticalChapters00:00 - Intro & Episode Setup 02:20 - Ethos: Doing the Right Thing When No One's Watching05:30 - Guardian Program: Teachers with Guns10:06 - Law Enforcement Support 15:30 - Life After Service & Entrepreneurship24:02 - Veterans Medical Debt Relief Campaign 27:59 - Leadership Principles Deep Dive 31:56 - More Leadership: Honor Time Off, Praise Publicly / Discipline Privately36:08 - Two-Way Communication, Providing Vision, Clearing Obstacles40:55 - Relationships & Ethos46:09 - Kilo the Therapy Dog50:11 - Human Performance, Nutrition & Hormone Therapy 01:07:10 - Fat Shaming & Self-Discipline01:10:48 - Wokeness Is Dead + Closing Rant01:14:48 - Outro & Call to Action
Americas Fitness Split is INSANE: 5% Fittest Ever... 95% Worst Shape in History! Born Primitive Tactical 2026-03-15 | Watch the full episode here: youtu.be/qOzuBlLpWLwIn this high-energy episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon joins Aron Snyder, Luke Caudillo, and Jake Arvold for a raw, unfiltered conversation from day three of the Western Hunt Expo in the HUXWRX booth. The group dives into wild trade-show antics, including a full-on wrestling match that left everyone bruised and laughing, while reflecting on the evolution of toughness from old-school bar fights to today’s skilled, high-stakes confrontations. They explore the shared ethos of the tactical and outdoor worlds—surrounding yourself with winners, learning from failure through blunt-force experience, rejecting ego-driven shortcuts, and embracing hard things like backpack hunts, Patriot Games, and real-world stress testing. Amid energy drinks, beef sticks survival stories, and candid talk about cortisol, sleep, and positive influence on the next generation, the episode celebrates authentic brotherhood, relentless self-improvement, and the joy of pushing limits together in a community that values grit over glamour.Follow Aron on Instagram at: instagram.com/aron_snyder/?hl=enFollow Jake on Instagram at: instagram.com/jakearvold/?hl=enFollow Luke on Instagram at: instagram.com/lilhulk155/?hl=enTo check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalFollow Born Primitive Outdoor on Instagram at: instagram.com/bornprimitiveoutdoor/?hl=enSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTactical
The #1 Leadership Mistake That Kills Team Morale (And How I Fixed It Forever) Born Primitive Tactical 2026-03-14 | Watch the full episode here: youtu.be/qOzuBlLpWLwIn this high-energy episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon joins Aron Snyder, Luke Caudillo, and Jake Arvold for a raw, unfiltered conversation from day three of the Western Hunt Expo in the HUXWRX booth. The group dives into wild trade-show antics, including a full-on wrestling match that left everyone bruised and laughing, while reflecting on the evolution of toughness from old-school bar fights to today’s skilled, high-stakes confrontations. They explore the shared ethos of the tactical and outdoor worlds—surrounding yourself with winners, learning from failure through blunt-force experience, rejecting ego-driven shortcuts, and embracing hard things like backpack hunts, Patriot Games, and real-world stress testing. Amid energy drinks, beef sticks survival stories, and candid talk about cortisol, sleep, and positive influence on the next generation, the episode celebrates authentic brotherhood, relentless self-improvement, and the joy of pushing limits together in a community that values grit over glamour.Follow Aron on Instagram at: instagram.com/aron_snyder/?hl=enFollow Jake on Instagram at: instagram.com/jakearvold/?hl=enFollow Luke on Instagram at: instagram.com/lilhulk155/?hl=enTo check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalFollow Born Primitive Outdoor on Instagram at: instagram.com/bornprimitiveoutdoor/?hl=enSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTactical
Aron Snyder Cranks the Scope to 24 Power... Student Cant Find the Animal! Check Your F*ing Scope! Born Primitive Tactical 2026-03-13 | Watch the full episode here: youtu.be/qOzuBlLpWLwIn this high-energy episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon joins Aron Snyder, Luke Caudillo, and Jake Arvold for a raw, unfiltered conversation from day three of the Western Hunt Expo in the HUXWRX booth. The group dives into wild trade-show antics, including a full-on wrestling match that left everyone bruised and laughing, while reflecting on the evolution of toughness from old-school bar fights to today’s skilled, high-stakes confrontations. They explore the shared ethos of the tactical and outdoor worlds—surrounding yourself with winners, learning from failure through blunt-force experience, rejecting ego-driven shortcuts, and embracing hard things like backpack hunts, Patriot Games, and real-world stress testing. Amid energy drinks, beef sticks survival stories, and candid talk about cortisol, sleep, and positive influence on the next generation, the episode celebrates authentic brotherhood, relentless self-improvement, and the joy of pushing limits together in a community that values grit over glamour.Follow Aron on Instagram at: instagram.com/aron_snyder/?hl=enFollow Jake on Instagram at: instagram.com/jakearvold/?hl=enFollow Luke on Instagram at: instagram.com/lilhulk155/?hl=enTo check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalFollow Born Primitive Outdoor on Instagram at: instagram.com/bornprimitiveoutdoor/?hl=enSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTactical
The Moment Luke Caudillo Met Aron Snyder Born Primitive Tactical 2026-03-12 | Watch the full episode here: youtu.be/qOzuBlLpWLwIn this high-energy episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon joins Aron Snyder, Luke Cuadillo, and Jake Arvold for a raw, unfiltered conversation from day three of the Western Hunt Expo in the HUXWRX booth. The group dives into wild trade-show antics, including a full-on wrestling match that left everyone bruised and laughing, while reflecting on the evolution of toughness from old-school bar fights to today’s skilled, high-stakes confrontations. They explore the shared ethos of the tactical and outdoor worlds—surrounding yourself with winners, learning from failure through blunt-force experience, rejecting ego-driven shortcuts, and embracing hard things like backpack hunts, Patriot Games, and real-world stress testing. Amid energy drinks, beef sticks survival stories, and candid talk about cortisol, sleep, and positive influence on the next generation, the episode celebrates authentic brotherhood, relentless self-improvement, and the joy of pushing limits together in a community that values grit over glamour.Follow Aron on Instagram at: instagram.com/aron_snyder/?hl=enFollow Jake on Instagram at: instagram.com/jakearvold/?hl=enFollow Luke on Instagram at: instagram.com/lilhulk155/?hl=enTo check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalFollow Born Primitive Outdoor on Instagram at: instagram.com/bornprimitiveoutdoor/?hl=enSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTactical
I Fought the Two-Time Bangkok Champion of the World... And Got DESTROYED! Born Primitive Tactical 2026-03-11 | Watch the full episode here: youtu.be/qOzuBlLpWLwIn this high-energy episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon joins Aron Snyder, Luke Caudillo, and Jake Arvold for a raw, unfiltered conversation from day three of the Western Hunt Expo in the HUXWRX booth. The group dives into wild trade-show antics, including a full-on wrestling match that left everyone bruised and laughing, while reflecting on the evolution of toughness from old-school bar fights to today’s skilled, high-stakes confrontations. They explore the shared ethos of the tactical and outdoor worlds—surrounding yourself with winners, learning from failure through blunt-force experience, rejecting ego-driven shortcuts, and embracing hard things like backpack hunts, Patriot Games, and real-world stress testing. Amid energy drinks, beef sticks survival stories, and candid talk about cortisol, sleep, and positive influence on the next generation, the episode celebrates authentic brotherhood, relentless self-improvement, and the joy of pushing limits together in a community that values grit over glamour.Follow Aron on Instagram at: instagram.com/aron_snyder/?hl=enFollow Jake on Instagram at: instagram.com/jakearvold/?hl=enFollow Luke on Instagram at: instagram.com/lilhulk155/?hl=enTo check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalFollow Born Primitive Outdoor on Instagram at: instagram.com/bornprimitiveoutdoor/?hl=enSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTactical
You Will Never Out Fitness Bad Shooting Jake Arvolds Insightful Take Born Primitive Tactical 2026-03-10 | Watch the full episode here: youtu.be/qOzuBlLpWLwIn this high-energy episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon joins Aron Snyder, Luke Caudillo, and Jake Arvold for a raw, unfiltered conversation from day three of the Western Hunt Expo in the HUXWRX booth. The group dives into wild trade-show antics, including a full-on wrestling match that left everyone bruised and laughing, while reflecting on the evolution of toughness from old-school bar fights to today’s skilled, high-stakes confrontations. They explore the shared ethos of the tactical and outdoor worlds—surrounding yourself with winners, learning from failure through blunt-force experience, rejecting ego-driven shortcuts, and embracing hard things like backpack hunts, Patriot Games, and real-world stress testing. Amid energy drinks, beef sticks survival stories, and candid talk about cortisol, sleep, and positive influence on the next generation, the episode celebrates authentic brotherhood, relentless self-improvement, and the joy of pushing limits together in a community that values grit over glamour.Follow Aron on Instagram at: instagram.com/aron_snyder/?hl=enFollow Jake on Instagram at: instagram.com/jakearvold/?hl=enFollow Luke on Instagram at: instagram.com/lilhulk155/?hl=enTo check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalFollow Born Primitive Outdoor on Instagram at: instagram.com/bornprimitiveoutdoor/?hl=enSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTactical
“You Will Get So Far in Life by Surrounding Yourself w/ Winners” Luke Caudillo Unleashed Born Primitive Tactical 2026-03-09 | In this high-energy episode of The HOTWASH by Born Primitive Tactical, host Bruno Fallon joins Aron Snyder, Luke Caudillo, and Jake Arvold for a raw, unfiltered conversation from day three of the Western Hunt Expo in the HUXWRX booth. The group dives into wild trade-show antics, including a full-on wrestling match that left everyone bruised and laughing, while reflecting on the evolution of toughness from old-school bar fights to today’s skilled, high-stakes confrontations. They explore the shared ethos of the tactical and outdoor worlds—surrounding yourself with winners, learning from failure through blunt-force experience, rejecting ego-driven shortcuts, and embracing hard things like backpack hunts, Patriot Games, and real-world stress testing. Amid energy drinks, beef sticks survival stories, and candid talk about cortisol, sleep, and positive influence on the next generation, the episode celebrates authentic brotherhood, relentless self-improvement, and the joy of pushing limits together in a community that values grit over glamour.Follow Aron on Instagram at: instagram.com/aron_snyder/?hl=enFollow Jake on Instagram at: instagram.com/jakearvold/?hl=enFollow Luke on Instagram at: instagram.com/lilhulk155/?hl=enTo check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalFollow Born Primitive Outdoor on Instagram at: instagram.com/bornprimitiveoutdoor/?hl=enSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTacticalChapters00:00 - Intro & Welcome to Western Hunt Expo00:45 - Guest Intros: Luke, Aaron Snyder, Jake from First Form01:26 - 1st Phorm03:48 - Funny Stories: Desert Content Shoot Survival05:19 - Wrestling Stories & Fighting Culture Shift09:45 - Break Contact & Modern Threats11:14 - Fitness Divide in America16:38 - Kickboxing Fight Story (Bangkok Champion)20:34 - Thai Boxing Brutality & Lessons25:33 - How Aron & Luke Became Friends33:46 - Sleep Deprivation & Cortisol Effects40:21 - Board Primitive Outdoor Academy & Patriot Games43:32 - Hands-On Learning46:26 - Target Acquisition & Scope Checks50:25 - Early Hunting Lessons from Dad55:28 - Balloons Analogy for Skills57:34 - Low-T Nation & Modern Male Critique59:25 - Learning from Losses & Defeat01:03:00 - Hot Wash Process & Improvements01:09:04 - Mountain Goat Hunt Stories01:14:16 - Coolest/Most Memorable Hunts01:19:08 - Father-Daughter Hunting Memory01:22:39 - Thanks to Partners & Closing Comments
“Real Hunters Have Nothing to Prove… Except to Myself” Born Primitive Tactical 2026-03-07 | Watch the full episode here: youtu.be/pHIUIytlNCwIn this lively episode of The HOTWASH by Born Primitive Tactical, recorded live at the Western Hunt Expo in Salt Lake City inside the HUXWRX , host Bruno Fallon gathers the Born Primitive Outdoor team—Aron Snyder, Dan Staton, and Kristy Titus—for a candid, unfiltered conversation blending humor, camaraderie, and industry insights. The group shares wild stories of playful brawls at trade shows, deep friendships forged through shared hardships, and the gritty realities of Western big-game hunting (backpack hunts, solo efforts, stock management, and mental toughness), while contrasting the brotherhood of the tactical world with the more competitive, pay-to-play dynamics of the outdoor industry. They emphasize authenticity, hard work, and integrity over shortcuts like faking content or unethical practices (including AI-generated photos and thermal cheating), critique the rise of inauthentic influencers, and discuss evolving media from print/TV to raw social content. The episode closes with appreciation for the team's ethos, upcoming Born Primitive product teases (like puffy pants, fleece, and the Near Zero barefoot boot), and a heartfelt nod to grit, respect, and rising together in a demanding field.Follow Aron on Instagram at: instagram.com/aron_snyder/?hl=enFollow Dan on Instagram at: instagram.com/elkshapeFollow Kristy on Instagram at: instagram.com/kristytitus/?hl=enTo check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalFollow Born Primitive Outdoor on Instagram at: instagram.com/bornprimitiveoutdoor/?hl=enSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTactical
“Killing World-Class Trophies Every Year? You’re Probably Cheating” Born Primitive Tactical 2026-03-06 | Watch the full episode here: youtu.be/pHIUIytlNCwIn this lively episode of The HOTWASH by Born Primitive Tactical, recorded live at the Western Hunt Expo in Salt Lake City inside the HUXWRX booth, host Bruno Fallon gathers the Born Primitive Outdoor team—Aron Snyder, Dan Staton, and Kristy Titus—for a candid, unfiltered conversation blending humor, camaraderie, and industry insights. The group shares wild stories of playful brawls at trade shows, deep friendships forged through shared hardships, and the gritty realities of Western big-game hunting (backpack hunts, solo efforts, stock management, and mental toughness), while contrasting the brotherhood of the tactical world with the more competitive, pay-to-play dynamics of the outdoor industry. They emphasize authenticity, hard work, and integrity over shortcuts like faking content or unethical practices (including AI-generated photos and thermal cheating), critique the rise of inauthentic influencers, and discuss evolving media from print/TV to raw social content. The episode closes with appreciation for the team's ethos, upcoming Born Primitive product teases (like puffy pants, fleece, and the Near Zero barefoot boot), and a heartfelt nod to grit, respect, and rising together in a demanding field.Follow Aron on Instagram at: instagram.com/aron_snyder/?hl=enFollow Dan on Instagram at: instagram.com/elkshapeFollow Kristy on Instagram at: instagram.com/kristytitus/?hl=enTo check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalFollow Born Primitive Outdoor on Instagram at: instagram.com/bornprimitiveoutdoor/?hl=enSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTactical
AI Can Make a Bull 50 Inches Bigger in 38 Seconds” Born Primitive Tactical 2026-03-05 | Watch the full episode here: youtu.be/pHIUIytlNCwIn this lively episode of The HOTWASH by Born Primitive Tactical, recorded live at the Western Hunt Expo in Salt Lake City inside the HUXWRX , host Bruno Fallon gathers the Born Primitive Outdoor team—Aron Snyder, Dan Staton, and Kristy Titus—for a candid, unfiltered conversation blending humor, camaraderie, and industry insights. The group shares wild stories of playful brawls at trade shows, deep friendships forged through shared hardships, and the gritty realities of Western big-game hunting (backpack hunts, solo efforts, stock management, and mental toughness), while contrasting the brotherhood of the tactical world with the more competitive, pay-to-play dynamics of the outdoor industry. They emphasize authenticity, hard work, and integrity over shortcuts like faking content or unethical practices (including AI-generated photos and thermal cheating), critique the rise of inauthentic influencers, and discuss evolving media from print/TV to raw social content. The episode closes with appreciation for the team's ethos, upcoming Born Primitive product teases (like puffy pants, fleece, and the Near Zero barefoot boot), and a heartfelt nod to grit, respect, and rising together in a demanding field.Follow Aron on Instagram at: instagram.com/aron_snyder/?hl=enFollow Dan on Instagram at: instagram.com/elkshapeFollow Kristy on Instagram at: instagram.com/kristytitus/?hl=enTo check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalFollow Born Primitive Outdoor on Instagram at: instagram.com/bornprimitiveoutdoor/?hl=enSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTactical
Why Born Primitive Will NEVER Hire These Type of Influencers Born Primitive Tactical 2026-03-04 | Watch the full episode here: youtu.be/pHIUIytlNCwIn this lively episode of The HOTWASH by Born Primitive Tactical, recorded live at the Western Hunt Expo in Salt Lake City inside the HUXWRX booth, host Bruno Fallon gathers the Born Primitive Outdoor team—Aron Snyder, Dan Staton, and Kristy Titus—for a candid, unfiltered conversation blending humor, camaraderie, and industry insights. The group shares wild stories of playful brawls at trade shows, deep friendships forged through shared hardships, and the gritty realities of Western big-game hunting (backpack hunts, solo efforts, stock management, and mental toughness), while contrasting the brotherhood of the tactical world with the more competitive, pay-to-play dynamics of the outdoor industry. They emphasize authenticity, hard work, and integrity over shortcuts like faking content or unethical practices (including AI-generated photos and thermal cheating), critique the rise of inauthentic influencers, and discuss evolving media from print/TV to raw social content. The episode closes with appreciation for the team's ethos, upcoming Born Primitive product teases (like puffy pants, fleece, and the Near Zero barefoot boot), and a heartfelt nod to grit, respect, and rising together in a demanding field.Follow Aron on Instagram at: instagram.com/aron_snyder/?hl=enFollow Dan on Instagram at: instagram.com/elkshapeFollow Kristy on Instagram at: instagram.com/kristytitus/?hl=enTo check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalFollow Born Primitive Outdoor on Instagram at: instagram.com/bornprimitiveoutdoor/?hl=enSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTactical
“They Said I Couldn’t Backpack Hunt… So I Proved Them Wrong” Born Primitive Tactical 2026-03-03 | Watch the full episode here: youtu.be/pHIUIytlNCwIn this lively episode of The HOTWASH by Born Primitive Tactical, recorded live at the Western Hunt Expo in Salt Lake City inside the HUXWRX booth, host Bruno Fallon gathers the Born Primitive Outdoor team—Aron Snyder, Dan Staton, and Kristy Titus—for a candid, unfiltered conversation blending humor, camaraderie, and industry insights. The group shares wild stories of playful brawls at trade shows, deep friendships forged through shared hardships, and the gritty realities of Western big-game hunting (backpack hunts, solo efforts, stock management, and mental toughness), while contrasting the brotherhood of the tactical world with the more competitive, pay-to-play dynamics of the outdoor industry. They emphasize authenticity, hard work, and integrity over shortcuts like faking content or unethical practices (including AI-generated photos and thermal cheating), critique the rise of inauthentic influencers, and discuss evolving media from print/TV to raw social content. The episode closes with appreciation for the team's ethos, upcoming Born Primitive product teases (like puffy pants, fleece, and the Near Zero barefoot boot), and a heartfelt nod to grit, respect, and rising together in a demanding field.Follow Aron on Instagram at: instagram.com/aron_snyder/?hl=enFollow Dan on Instagram at: instagram.com/elkshapeFollow Kristy on Instagram at: instagram.com/kristytitus/?hl=enTo check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalFollow Born Primitive Outdoor on Instagram at: instagram.com/bornprimitiveoutdoor/?hl=enSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTactical
No Ego, No Shortcuts: How Real Hunters Actually Win w/ Aron Snyder, Dan Staton, & Kristy Titus Born Primitive Tactical 2026-03-02 | In this lively episode of The HOTWASH by Born Primitive Tactical, recorded live at the Western Hunt Expo in Salt Lake City inside the HUXWRX bootH, host Bruno Fallon gathers the Born Primitive Outdoor team—Aron Snyder, Dan Staton, and Kristy Titus—for a candid, unfiltered conversation blending humor, camaraderie, and industry insights. The group shares wild stories of playful brawls at trade shows, deep friendships forged through shared hardships, and the gritty realities of Western big-game hunting (backpack hunts, solo efforts, stock management, and mental toughness), while contrasting the brotherhood of the tactical world with the more competitive, pay-to-play dynamics of the outdoor industry. They emphasize authenticity, hard work, and integrity over shortcuts like faking content or unethical practices (including AI-generated photos and thermal cheating), critique the rise of inauthentic influencers, and discuss evolving media from print/TV to raw social content. The episode closes with appreciation for the team's ethos, upcoming Born Primitive product teases (like puffy pants, fleece, and the Near Zero barefoot boot), and a heartfelt nod to grit, respect, and rising together in a demanding field.Follow Aron on Instagram at: instagram.com/aron_snyder/?hl=enFollow Dan on Instagram at: instagram.com/elkshapeFollow Kristy on Instagram at: instagram.com/kristytitus/?hl=enTo check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalFollow Born Primitive Outdoor on Instagram at: instagram.com/bornprimitiveoutdoor/?hl=enSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTacticalChapters00:00 The Journey of Self-Improvement14:58 The Grit of Outdoor Adventures30:01 Building Relationships in the Outdoor Industry34:07 Evolution of the Outdoor Industry38:09 The Impact of Social Media and Authenticity46:47 The Ethics of Hunting and Fair Chase51:05 Navigating the Outdoor Industry's Challenges01:07:12 Hunting Regulations and Personal Experiences01:11:53 Safety and Training in the Wilderness01:15:44 The Role of Preparation in Hunting01:19:05 Innovations in Hunting Gear01:26:41 Closing Thoughts and Reflections
“You Can’t Duplicate This on a Paid Hunt – Period” Born Primitive Tactical 2026-03-01 | Watch the full episode here: youtu.be/pHIUIytlNCwIn this lively episode of The HOTWASH by Born Primitive Tactical, recorded live at the Western Hunt Expo in Salt Lake City inside the HUXWRX booth, host Bruno Fallon gathers the Born Primitive Outdoor team—Aron Snyder, Dan Staton, and Kristy Titus—for a candid, unfiltered conversation blending humor, camaraderie, and industry insights. The group shares wild stories of playful brawls at trade shows, deep friendships forged through shared hardships, and the gritty realities of Western big-game hunting (backpack hunts, solo efforts, stock management, and mental toughness), while contrasting the brotherhood of the tactical world with the more competitive, pay-to-play dynamics of the outdoor industry. They emphasize authenticity, hard work, and integrity over shortcuts like faking content or unethical practices (including AI-generated photos and thermal cheating), critique the rise of inauthentic influencers, and discuss evolving media from print/TV to raw social content. The episode closes with appreciation for the team's ethos, upcoming Born Primitive product teases (like puffy pants, fleece, and the Near Zero barefoot boot), and a heartfelt nod to grit, respect, and rising together in a demanding field.Follow Aron on Instagram at: instagram.com/aron_snyder/?hl=enFollow Dan on Instagram at: instagram.com/elkshapeFollow Kristy on Instagram at: instagram.com/kristytitus/?hl=enTo check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalFollow Born Primitive Outdoor on Instagram at: instagram.com/bornprimitiveoutdoor/?hl=enSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTactical
The Ping-Pong Effect...Dont Tell Me Until the Day Before Born Primitive Tactical 2026-02-27 | Watch the full episode here: youtu.be/HLt0tXGqUV0 In this episode of The HOTWASH podcast by Born Primitive Tactical, host Bruno Fallon interviews Jamie Cochran, Chief Operating Officer of Echelon Front, the leadership consultancy founded by former Navy SEALs Jocko Willink and Leif Babin. Jamie, who joined as the company's first employee in 2014 and rose through the ranks by applying Extreme Ownership principles, shares her journey from a young Navy SEAL wife navigating the challenges of military life (including rapid induction into BUD/S realities, frequent deployments, unpredictable schedules, home-front independence, and the emotional toll of losses like a friend's fatal helicopter crash) to a key leader at Echelon Front. She discusses how combat-born lessons from the book Extreme Ownership - such as taking full responsibility for everything impacting the mission, subordinating ego, decentralized command, and prioritizing ownership over blame - translate powerfully to business, family, and personal growth. The conversation emphasizes practical leadership application: empowering teams to solve problems, listening with earnest questions, giving credit for wins while owning failures, fostering culture fit over pure expertise when promoting from within, and avoiding ego-driven friction (illustrated by everyday examples like the "dishwasher debate"). Bruno and Jamie highlight mentorship through example, building autonomy and trust in teams, and the broader mission of Echelon Front to deliver impactful, actionable leadership training via books, events like Muster and Assembly (women-focused), online courses, and onsite workshops - ultimately stressing that ownership mindset solves problems in any high-stakes environment, from the battlefield to the boardroom to the home front.To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@UCpUTi1xz_7WspZWBeSSMn3g
Inside the Real Struggles of Military Spouses - Deployments, Funerals, and Covering Born Primitive Tactical 2026-02-26 | Watch the full episode here: youtu.be/HLt0tXGqUV0 In this episode of The HOTWASH podcast by Born Primitive Tactical, host Bruno Fallon interviews Jamie Cochran, Chief Operating Officer of Echelon Front, the leadership consultancy founded by former Navy SEALs Jocko Willink and Leif Babin. Jamie, who joined as the company's first employee in 2014 and rose through the ranks by applying Extreme Ownership principles, shares her journey from a young Navy SEAL wife navigating the challenges of military life (including rapid induction into BUD/S realities, frequent deployments, unpredictable schedules, home-front independence, and the emotional toll of losses like a friend's fatal helicopter crash) to a key leader at Echelon Front. She discusses how combat-born lessons from the book Extreme Ownership - such as taking full responsibility for everything impacting the mission, subordinating ego, decentralized command, and prioritizing ownership over blame - translate powerfully to business, family, and personal growth. The conversation emphasizes practical leadership application: empowering teams to solve problems, listening with earnest questions, giving credit for wins while owning failures, fostering culture fit over pure expertise when promoting from within, and avoiding ego-driven friction (illustrated by everyday examples like the "dishwasher debate"). Bruno and Jamie highlight mentorship through example, building autonomy and trust in teams, and the broader mission of Echelon Front to deliver impactful, actionable leadership training via books, events like Muster and Assembly (women-focused), online courses, and onsite workshops - ultimately stressing that ownership mindset solves problems in any high-stakes environment, from the battlefield to the boardroom to the home front.To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@UCpUTi1xz_7WspZWBeSSMn3g
Extreme Ownership: The Game-Changer Principle You NEED Born Primitive Tactical 2026-02-25 | Watch the full episode here: youtu.be/HLt0tXGqUV0 In this episode of The HOTWASH podcast by Born Primitive Tactical, host Bruno Fallon interviews Jamie Cochran, Chief Operating Officer of Echelon Front, the leadership consultancy founded by former Navy SEALs Jocko Willink and Leif Babin. Jamie, who joined as the company's first employee in 2014 and rose through the ranks by applying Extreme Ownership principles, shares her journey from a young Navy SEAL wife navigating the challenges of military life (including rapid induction into BUD/S realities, frequent deployments, unpredictable schedules, home-front independence, and the emotional toll of losses like a friend's fatal helicopter crash) to a key leader at Echelon Front. She discusses how combat-born lessons from the book Extreme Ownership - such as taking full responsibility for everything impacting the mission, subordinating ego, decentralized command, and prioritizing ownership over blame - translate powerfully to business, family, and personal growth. The conversation emphasizes practical leadership application: empowering teams to solve problems, listening with earnest questions, giving credit for wins while owning failures, fostering culture fit over pure expertise when promoting from within, and avoiding ego-driven friction (illustrated by everyday examples like the "dishwasher debate"). Bruno and Jamie highlight mentorship through example, building autonomy and trust in teams, and the broader mission of Echelon Front to deliver impactful, actionable leadership training via books, events like Muster and Assembly (women-focused), online courses, and onsite workshops - ultimately stressing that ownership mindset solves problems in any high-stakes environment, from the battlefield to the boardroom to the home front.To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@UCpUTi1xz_7WspZWBeSSMn3g
Ego Loves You to DEATH – The #1 Killer in Business & Life Born Primitive Tactical 2026-02-24 | Watch the full episode here: youtu.be/HLt0tXGqUV0 In this episode of The HOTWASH podcast by Born Primitive Tactical, host Bruno Fallon interviews Jamie Cochran, Chief Operating Officer of Echelon Front, the leadership consultancy founded by former Navy SEALs Jocko Willink and Leif Babin. Jamie, who joined as the company's first employee in 2014 and rose through the ranks by applying Extreme Ownership principles, shares her journey from a young Navy SEAL wife navigating the challenges of military life (including rapid induction into BUD/S realities, frequent deployments, unpredictable schedules, home-front independence, and the emotional toll of losses like a friend's fatal helicopter crash) to a key leader at Echelon Front. She discusses how combat-born lessons from the book Extreme Ownership - such as taking full responsibility for everything impacting the mission, subordinating ego, decentralized command, and prioritizing ownership over blame - translate powerfully to business, family, and personal growth. The conversation emphasizes practical leadership application: empowering teams to solve problems, listening with earnest questions, giving credit for wins while owning failures, fostering culture fit over pure expertise when promoting from within, and avoiding ego-driven friction (illustrated by everyday examples like the "dishwasher debate"). Bruno and Jamie highlight mentorship through example, building autonomy and trust in teams, and the broader mission of Echelon Front to deliver impactful, actionable leadership training via books, events like Muster and Assembly (women-focused), online courses, and onsite workshops - ultimately stressing that ownership mindset solves problems in any high-stakes environment, from the battlefield to the boardroom to the home front.To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTactical
Flying Helicopters Isnt HARD Why People Confuse HARD with COMPLEX Born Primitive Tactical 2026-02-20 | Watch the full episode here: youtu.be/6GALRvIb7HoIn this deeply reflective episode of HOTWASH, hosted by Bruno Fallon, retired Navy SEAL TK Eppley shares a remarkable career journey that spans his time in the SEAL teams, post-military technology roles, and eventual leadership in aerospace and high-stakes business environments. Beginning with childhood influences and a pivotal decision to leave electrical engineering for the Navy, TK recounts how early SEAL experiences—particularly maritime operations and leadership lessons from mentors—shaped his relentless pursuit of competence, risk mitigation, and doing the unglamorous but essential work others avoid. He candidly discusses navigating toxic leadership, building high-performing teams by empowering people (especially young talent), defining success clearly, absorbing blame while sharing credit, and rejecting ego-driven "legend" narratives in favor of authentic growth. Throughout, TK emphasizes timeless principles: mitigate risk holistically, hire for attitude over skill, lead by listening and giving away accountability, and remain fully alive by resisting suffering through continuous self-improvement—offering powerful, no-nonsense insights for veterans transitioning to civilian leadership and anyone seeking to build effective, human-centered organizations.To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@UCpUTi1xz_7WspZWBeSSMn3g
Leaders Bring the Weather – The Brutal Truth About Bad Bosses Born Primitive Tactical 2026-02-19 | Watch the full episode here: youtu.be/6GALRvIb7HoIn this deeply reflective episode of HOTWASH, hosted by Bruno Fallon, retired Navy SEAL TK Eppley shares a remarkable career journey that spans his time in the SEAL teams, post-military technology roles, and eventual leadership in aerospace and high-stakes business environments. Beginning with childhood influences and a pivotal decision to leave electrical engineering for the Navy, TK recounts how early SEAL experiences—particularly maritime operations and leadership lessons from mentors—shaped his relentless pursuit of competence, risk mitigation, and doing the unglamorous but essential work others avoid. He candidly discusses navigating toxic leadership, building high-performing teams by empowering people (especially young talent), defining success clearly, absorbing blame while sharing credit, and rejecting ego-driven "legend" narratives in favor of authentic growth. Throughout, TK emphasizes timeless principles: mitigate risk holistically, hire for attitude over skill, lead by listening and giving away accountability, and remain fully alive by resisting suffering through continuous self-improvement—offering powerful, no-nonsense insights for veterans transitioning to civilian leadership and anyone seeking to build effective, human-centered organizations.To check out our brand visit: bornprimitivetactical.comFollow us on Instagram: instagram.com/bornprimitivetacticalSubscribe to our YouTube Channel: youtube.com/@BornPrimitiveTactical
