CNBC Make It | Hinge's Makeover: The New Era For Dating Apps @CNBCMakeIt | Uploaded January 2024 | Updated October 2024, 1 week ago.
In 2011, Justin McLeod was a Harvard grad student who wanted to solve his dating woes. He invested his own money to start Hinge, a dating platform the company says is "designed to be deleted." What started out as a small company that struggled to compete with now billion-dollar giants like Tinder, has grown to become one of the most popular apps in the dating space. In 2023, Hinge brought in $396 million in revenue.

Produced by: Tasia Jensen
Managing Producer: Beatriz Bajuelos
Camera: Mickey Todiwala
Animator: Gene Kim
Reporter & Narrator: Nicolas Vega
Production Assistance: Valentina Duarte, Megan Sauer

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Hinge's Makeover: The New Era For Dating Apps