Uploaded March 2017 | Updated September 2026, 1 week ago
Help Child Soldiers is a multimedia campaign created by advertising agency john st, designed to draw attention to the plight of child soldiers in a provocative manner. While an estimated 300,000 children worldwide are forced to endure unfair violence, suffering and trauma, Canadians are doing close to nothing to stop these injustices. The viral Help Child Soldiers campaign highlights the idea that ignoring the problem amounts to supporting it.
Help Child Soldiers is a multimedia campaign created by advertising agency john st, designed to draw attention to the plight of child soldiers in a provocative manner. While an estimated 300,000 children worldwide are forced to endure unfair violence, suffering and trauma, Canadians are doing close to nothing to stop these injustices. The viral Help Child Soldiers campaign highlights the idea that ignoring the problem amounts to supporting it.
