Uploaded February 2026 | Updated September 2026, 4 days ago
What happens when a head of growth decides to automate himself out of a job before AI does it for him? You get TheHog, a YC-backed AI go-to-market platform built by Hudson Liao that listens to real buyer conversations across LinkedIn, X, and Reddit to find genuine purchase intent.
Hudson joins Lam to break down his path from California firefighter to YC W25 founder, why spray-and-pray outreach is destroying brands, and what "scaling authenticity" actually means when AI is doing the work.
⌛ Timestamps:
00:00:00 Episode trailer
00:00:35 Show & guest introduction
00:04:50 Transitioning from finance to the startup world
00:07:22 The universal framework behind growth
00:08:25 Hudson's hobby
00:09:50 The origin story of TheHog.ai
00:12:07 Getting into Y Combinator and the YC experience
00:15:17 Ideal customer profile: who is The Hog built for?
00:16:50 Example of how the platform works
00:20:05 Scaling authenticity with AI
00:22:53 Traction: 160+ customers in 3 months
00:26:50 Will AI replace growth teams?
00:30:30 The future of go-to-market: agents, AEO, and omni-channel
00:31:50 Business model of The Hog
00:37:24 Advice for aspiring entrepreneurs
00:39:45 Where to follow Hudson and The Hog
00:41:11 Episode outro and next episode preview
Follow Hudson & The Hog:
The Hog's Website: thehog.ai
Hudson's Twitter/X: https://x.com/hudsonliao
Our social media:
Crypto card guide: cryptocardguide.com
Twitter/X: x.com/ColorsofWeb3pod
LinkedIn: linkedin.com/company/colors-of-web3-entrepreneurship
If you enjoy this episode, please subscribe to stay updated on our upcoming episodes with industry experts and innovators in the Web3 and Entrepreneurship spaces. Thank you for listening!
What happens when a head of growth decides to automate himself out of a job before AI does it for him? You get TheHog, a YC-backed AI go-to-market platform built by Hudson Liao that listens to real buyer conversations across LinkedIn, X, and Reddit to find genuine purchase intent.
Hudson joins Lam to break down his path from California firefighter to YC W25 founder, why spray-and-pray outreach is destroying brands, and what "scaling authenticity" actually means when AI is doing the work.
⌛ Timestamps:
00:00:00 Episode trailer
00:00:35 Show & guest introduction
00:04:50 Transitioning from finance to the startup world
00:07:22 The universal framework behind growth
00:08:25 Hudson's hobby
00:09:50 The origin story of TheHog.ai
00:12:07 Getting into Y Combinator and the YC experience
00:15:17 Ideal customer profile: who is The Hog built for?
00:16:50 Example of how the platform works
00:20:05 Scaling authenticity with AI
00:22:53 Traction: 160+ customers in 3 months
00:26:50 Will AI replace growth teams?
00:30:30 The future of go-to-market: agents, AEO, and omni-channel
00:31:50 Business model of The Hog
00:37:24 Advice for aspiring entrepreneurs
00:39:45 Where to follow Hudson and The Hog
00:41:11 Episode outro and next episode preview
Follow Hudson & The Hog:
The Hog's Website: thehog.ai
Hudson's Twitter/X: https://x.com/hudsonliao
Our social media:
Crypto card guide: cryptocardguide.com
Twitter/X: x.com/ColorsofWeb3pod
LinkedIn: linkedin.com/company/colors-of-web3-entrepreneurship
If you enjoy this episode, please subscribe to stay updated on our upcoming episodes with industry experts and innovators in the Web3 and Entrepreneurship spaces. Thank you for listening!
