Uploaded March 2026 | Updated September 2026, 2 hours ago
In this episode of Have Game, Will Travel, Full Sail Director of Esports Growth and Development Bennett Newsome interviews Kelly “KellyZhou” Lu. Kelly is the Director of Content at Valkyrie. Bennett and Kelly talk about what pulled her into esports, making the shift from competitor to management, how she captures emotion and story through photography in high-pressure esports environments, how her background as a competitor has influenced her current work, her role as Director of Content at Valkyrie, what great content means to her in esports today, content platform strategy versus creating cool moments, the hardest growth moment in her career, and the future of esports content from her standpoint.
For more episodes of Have Game, Will Travel, be sure to check out twitch.tv/fullsailarmada.
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Located in Winter Park, Florida, Full Sail University offers academic certificates, undergraduate programs, and graduate programs designed for the world of entertainment media and emerging technologies. Full Sail’s creative approach to education provides an immersive, fast-paced, and relevant learning experience that mirrors the workflow and collaboration found throughout today’s rapidly evolving industries.
For more information about Armada and esports at Full Sail University, visit our site: fullsailarmada.gg
Located in Winter Park, Florida, Full Sail University offers academic certificates, undergraduate programs, and graduate programs designed for the world of entertainment media and emerging technologies. Full Sail’s creative approach to education provides an immersive, fast-paced, and relevant learning experience that mirrors the workflow and collaboration found throughout today’s rapidly evolving industries.
Full Sail’s areas of study include music and recording, technology, games, art and design, film and television, media and communications, business, and sports marketing. Full Sail graduate credits include work on Oscar, Emmy, Grammy, ADDY, MTV Video Music Award, and Game Awards-nominated and winning projects.
#fullsailuniversity #esports #gaming
In this episode of Have Game, Will Travel, Full Sail Director of Esports Growth and Development Bennett Newsome interviews Kelly “KellyZhou” Lu. Kelly is the Director of Content at Valkyrie. Bennett and Kelly talk about what pulled her into esports, making the shift from competitor to management, how she captures emotion and story through photography in high-pressure esports environments, how her background as a competitor has influenced her current work, her role as Director of Content at Valkyrie, what great content means to her in esports today, content platform strategy versus creating cool moments, the hardest growth moment in her career, and the future of esports content from her standpoint.
For more episodes of Have Game, Will Travel, be sure to check out twitch.tv/fullsailarmada.
Subscribe to Full Sail's YouTube channel and never miss a video: youtube.com/@fullsailuniversity?sub_confirmation=1
CONNECT WITH US
Facebook - facebook.com/FullSailUniversity
Instagram - instagram.com/fullsail
Linkedin - linkedin.com/school/full-sail-university
Pinterest - pinterest.com/fullsail
Snapchat - snapchat.com/add/fullsailsnaps
TikTok - tiktok.com/@fullsail
X/Twitter - twitter.com/fullsail
Located in Winter Park, Florida, Full Sail University offers academic certificates, undergraduate programs, and graduate programs designed for the world of entertainment media and emerging technologies. Full Sail’s creative approach to education provides an immersive, fast-paced, and relevant learning experience that mirrors the workflow and collaboration found throughout today’s rapidly evolving industries.
For more information about Armada and esports at Full Sail University, visit our site: fullsailarmada.gg
Located in Winter Park, Florida, Full Sail University offers academic certificates, undergraduate programs, and graduate programs designed for the world of entertainment media and emerging technologies. Full Sail’s creative approach to education provides an immersive, fast-paced, and relevant learning experience that mirrors the workflow and collaboration found throughout today’s rapidly evolving industries.
Full Sail’s areas of study include music and recording, technology, games, art and design, film and television, media and communications, business, and sports marketing. Full Sail graduate credits include work on Oscar, Emmy, Grammy, ADDY, MTV Video Music Award, and Game Awards-nominated and winning projects.
#fullsailuniversity #esports #gaming
