Hasselblad 500cm - are Hasselblads really all that special?? @the120ist
Hasselblad 500cm - are Hasselblads really all that special??  @the120ist
Uploaded January 2022 | Updated September 2026, 2 weeks ago
Are Hasselblads really that special? Yeah... probably. And if they were so freakin expensive then I would probably want one.

But only probably.

I've spent some time thinking about what it is that puts me off Hasselblads. And it's not the same thing that put me off the Mamiya C330. Hasselblads have character, the images they take are beautiful and rich. So it's not that I don't like the results.

And it's also not the price tag. Don't get me wrong, the price tag is a barrier! It's the price tag that physically stops me from owning one. But there's something more about Hasselblads that stops me from saving up to buy one.

For me, it's the same problem as Leicas. Yes I think they're over priced. Yes I think that people get too excited about them, both Hassies and Leicas.

But it's something about the underdog... and this is actually how I feel about supporting sports teams as well. And this whole thing is probably a psychologist's playground, this will give you some sort of insight into my character here. God knows what insight. Maybe some psychologists out there can tell me??

Basically, I'm not drawn to the top-of-the-league team. I'm drawn to the lower-mid table team. Subconsciously I probably think it's more rewarding to back the losers, then when the win you can say you were with them all along, even when they were bottom of the table.

And it's the same mentality that draws me to cameras. I love my Bronica S2A, because it's the underdog. Hasselblads are top of the table, they've got all the silverware. No one likes the Bronicas, which puts you as supporter in a smaller group, and more close knit group.

Being able to take great photos with a Bronica if, I think, more rewarding than being able to take great photos with a Hasselblad.

Anyway, there's my soul on a plate for you all.

Hope you enjoy the Hasselblad 500cm video, drop me some comments below!
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Hasselblad 500cm - are Hasselblads really all that special??

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