Uploaded February 2022 | Updated September 2026, 1 day ago
G-SHOCK and Museum of Youth Culture announce their collaboration with the launch of GW-M5610MOYC-1ER. Based on the iconic GW-M5610U-1ER model, each watch comes on a printed strap, bespoke packaging and with a ‘Grown up in G-SHOCK’ limited edition zine, with every purchase. Archival imagery of youth culture also continues across the watch’s packaging.
Since its inception in 1983, G-SHOCK has been a fashion staple that has transcended style, cultures and tribes through the decades. The collaboration exemplifies the power of G-SHOCK throughout the decades across all generations and people.
Find out more at g-shock.co.uk/moyc
#NeverGiveUp #Grownupingshock
@museumofyouthculture
G-SHOCK and Museum of Youth Culture announce their collaboration with the launch of GW-M5610MOYC-1ER. Based on the iconic GW-M5610U-1ER model, each watch comes on a printed strap, bespoke packaging and with a ‘Grown up in G-SHOCK’ limited edition zine, with every purchase. Archival imagery of youth culture also continues across the watch’s packaging.
Since its inception in 1983, G-SHOCK has been a fashion staple that has transcended style, cultures and tribes through the decades. The collaboration exemplifies the power of G-SHOCK throughout the decades across all generations and people.
Find out more at g-shock.co.uk/moyc
#NeverGiveUp #Grownupingshock
@museumofyouthculture










