Uploaded March 2026 | Updated September 2026, 53 minutes ago
2026 will require changes in the ways the home products industry thinks about growth and how they interact with consumers who have become most focused on cost concerns and basic needs. As a result, consumers are not lending as loud a voice to trends, which means marketers need to take the reins and lead the consumer through inspiration and innovation. In this keynote session, Circana’s Joe Derochowski will explore ways the home products industry can re-engage with the consumer — from eating behavior and GLP-1 influence, to social shopping and AI.
2026 will require changes in the ways the home products industry thinks about growth and how they interact with consumers who have become most focused on cost concerns and basic needs. As a result, consumers are not lending as loud a voice to trends, which means marketers need to take the reins and lead the consumer through inspiration and innovation. In this keynote session, Circana’s Joe Derochowski will explore ways the home products industry can re-engage with the consumer — from eating behavior and GLP-1 influence, to social shopping and AI.










