Uploaded December 2024 | Updated September 2026, 2 hours ago
In May 2006, O2, Endemol UK, and Island Records Group launched an innovative new broadcast concept, ‘Get Close To…’, which was the first show to ever be filmed exclusively for, and broadcast on, mobile handsets. For six weeks, O2 subscribers in the UK could ‘Get Close To…’ Sugababes every day, by receiving behind-the-scenes footage of the girls, and sneak peeks into their daily lives.
In May 2006, O2, Endemol UK, and Island Records Group launched an innovative new broadcast concept, ‘Get Close To…’, which was the first show to ever be filmed exclusively for, and broadcast on, mobile handsets. For six weeks, O2 subscribers in the UK could ‘Get Close To…’ Sugababes every day, by receiving behind-the-scenes footage of the girls, and sneak peeks into their daily lives.










![Sugababes - One Touch (20 Year Anniversary Edition) [Visual 3]
Promotional visual (featuring Overload) released in support of One Touch (20 Year Anniversary Edition). Pre-order CD/vinyl/digital ahead of its October 2021 release now:
https://sugababes.lnk.to/onetouch Sugababes - One Touch (20 Year Anniversary Edition) [Visual 3]](https://i.ytimg.com/vi/x3SgoYNUHjA/mqdefault.jpg)