Uploaded October 2017 | Updated September 2026, 1 week ago
The infamous 2007 video of "journalist" Geoff Keighley surrounded by ads for Doritos, Mountain Dew, and Halo 4. In case, you're missing the message, game journalists (or any for that matter) are supposed to be impartial and objective. They are NOT supposed to be associated with product placement nor paid endorsements or media promotion which they themselves review. Looks bad. Basically it's positive game reviews based on bribery, or reviews indistinguishable from PR.
The infamous 2007 video of "journalist" Geoff Keighley surrounded by ads for Doritos, Mountain Dew, and Halo 4. In case, you're missing the message, game journalists (or any for that matter) are supposed to be impartial and objective. They are NOT supposed to be associated with product placement nor paid endorsements or media promotion which they themselves review. Looks bad. Basically it's positive game reviews based on bribery, or reviews indistinguishable from PR.

