Uploaded February 2016 | Updated September 2026, 1 hour ago
How mobile payments will transform both telcos and banks. Retail banking in world where costs of providing smartphones, bandwidth etc is falling to zero, while revenues from mobile transactions are rising fast. Patrick Dixon, futurist keynote speaker - conference lecture at premier Google marketing event. Personalised marketing messages. Social marketing and digital marketing trends. Dealing with concerns about consumer privacy. Threats to business model of telcos and retail banks.
How mobile payments will transform both telcos and banks. Retail banking in world where costs of providing smartphones, bandwidth etc is falling to zero, while revenues from mobile transactions are rising fast. Patrick Dixon, futurist keynote speaker - conference lecture at premier Google marketing event. Personalised marketing messages. Social marketing and digital marketing trends. Dealing with concerns about consumer privacy. Threats to business model of telcos and retail banks.










