From Online to On Screen: How to Scale and Grow Your Brand Across Categories @ToyFair
From Online to On Screen: How to Scale and Grow Your Brand Across Categories  @ToyFair
Uploaded January 2024 | Updated September 2026, 3 hours ago
Recorded on October 1, 2023

Learn how Slumberkins co-founders scaled their children's education and emotional health brand from a $200 loan to a cross-category brand while expanding rapidly and staying true to their mission through partnerships with companies like the Jim Henson Company and Apple.

Speakers:
Callie Christensen, Slumberkins
Kelly Oriard, Slumberkins
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Toy Fair |

From Online to On Screen: How to Scale and Grow Your Brand Across Categories

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