Uploaded June 2026 | Updated September 2026, 2 weeks ago
What started as a leap of faith during lockdown has grown into one of Ireland's biggest fashion success stories.
Rosie Connolly joins Ireland AM to share the incredible journey behind 4TH ARQ, the clothing brand she built with her husband after investing their house deposit savings and launching during the pandemic.
Rosie opens up about overcoming imposter syndrome, learning how to lead a growing team, balancing business with family life, and why stepping away from the influencer world has been one of the best decisions she's ever made.
From sold-out launches to international retailers, this is the story behind the brand everyone seems to be wearing.
Broadcast on 24/06/2026
Subscribe to Ireland AM for more exclusive videos: bit.ly/4cZifj3
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MORE ABOUT IRELAND AM:
Welcome to the official Ireland AM Channel! We are Ireland's biggest breakfast show live weekdays from 7am-10am & weekends from 9am-12pm on Virgin Media Play & Virgin Media One. Join us as we explore various news topics of interests while guests open up for interviews that cover a multitude of subjects such as politics, food and human interest!
#IrelandAM #RosieConnolly #4THARQ #IrishBusiness #WomenInBusiness #Entrepreneur #FashionBrand #BusinessSuccess #IrishFashion #Inspiration
What started as a leap of faith during lockdown has grown into one of Ireland's biggest fashion success stories.
Rosie Connolly joins Ireland AM to share the incredible journey behind 4TH ARQ, the clothing brand she built with her husband after investing their house deposit savings and launching during the pandemic.
Rosie opens up about overcoming imposter syndrome, learning how to lead a growing team, balancing business with family life, and why stepping away from the influencer world has been one of the best decisions she's ever made.
From sold-out launches to international retailers, this is the story behind the brand everyone seems to be wearing.
Broadcast on 24/06/2026
Subscribe to Ireland AM for more exclusive videos: bit.ly/4cZifj3
FOLLOW US:
facebook.com/IrelandAMVMTV
instagram.com/irelandamvmtv
tiktok.com/@irelandamvmtv
MORE ABOUT IRELAND AM:
Welcome to the official Ireland AM Channel! We are Ireland's biggest breakfast show live weekdays from 7am-10am & weekends from 9am-12pm on Virgin Media Play & Virgin Media One. Join us as we explore various news topics of interests while guests open up for interviews that cover a multitude of subjects such as politics, food and human interest!
#IrelandAM #RosieConnolly #4THARQ #IrishBusiness #WomenInBusiness #Entrepreneur #FashionBrand #BusinessSuccess #IrishFashion #Inspiration










