Uploaded February 2025 | Updated September 2026, 3 weeks ago
Franklyn is a design studio founded in 2011 by Michael Freimuth and Patrick Richardson, based at WeWork Dock 72 in NYC. Known for pairing playfulness with purpose, Franklyn has built brands for Oscar, Away, Marlow, Audible, Brooklyn Brewery, and WeWork itself.
Inside Franklyn's approach:
• Frank by name, frank by nature — the studio takes a straightforward, low-drama approach to client work, prioritizing honesty over agency politics
• Process as delightful as the results — Franklyn believes playfulness and pragmatism go hand in hand, building brands that are both beautiful and practical, as seen in its work for modern pharmacy Capsule
• Every client is different — the team adapts its process project by project rather than forcing a single formula, staying flexible to meet each brand's specific needs
• Reunited at WeWork since 2021 — after going fully remote in 2020, Franklyn's team returned to in-person work at WeWork, trading the overhead of an independent office for flexibility without a long-term commitment
• A space built for creative collaboration — face-to-face problem-solving, communal spaces, and WeWork's networking events help keep the team's creative energy flowing
Franklyn is one of many creative companies made at WeWork. Learn more about Franklyn and how WeWork's flexible workspace solutions helped their business: wework.com/made-at-wework/franklyn
#Franklyn #DesignStudio #wework #madeatwework #creativeagency #branding #startuplife
Franklyn is a design studio founded in 2011 by Michael Freimuth and Patrick Richardson, based at WeWork Dock 72 in NYC. Known for pairing playfulness with purpose, Franklyn has built brands for Oscar, Away, Marlow, Audible, Brooklyn Brewery, and WeWork itself.
Inside Franklyn's approach:
• Frank by name, frank by nature — the studio takes a straightforward, low-drama approach to client work, prioritizing honesty over agency politics
• Process as delightful as the results — Franklyn believes playfulness and pragmatism go hand in hand, building brands that are both beautiful and practical, as seen in its work for modern pharmacy Capsule
• Every client is different — the team adapts its process project by project rather than forcing a single formula, staying flexible to meet each brand's specific needs
• Reunited at WeWork since 2021 — after going fully remote in 2020, Franklyn's team returned to in-person work at WeWork, trading the overhead of an independent office for flexibility without a long-term commitment
• A space built for creative collaboration — face-to-face problem-solving, communal spaces, and WeWork's networking events help keep the team's creative energy flowing
Franklyn is one of many creative companies made at WeWork. Learn more about Franklyn and how WeWork's flexible workspace solutions helped their business: wework.com/made-at-wework/franklyn
#Franklyn #DesignStudio #wework #madeatwework #creativeagency #branding #startuplife
