Uploaded August 2025 | Updated September 2026, 1 hour ago

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Most startups disrupt from the bottom up. Uber? They started at the top—with black cars. On #Invested, @Fiverr CEO Micha Kaufman explains why that move nearly backfired, and what founders can learn from cannibalizing your own premium product.

A sharp lesson in how not to scale.

#InvestedPodcast #StartupStrategy #Uber #ProductMarketFit #Shorts