Uploaded October 2023 | Updated September 2026, 1 hour ago

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Mat Fraser, a former Olympic weightlifter and the only athlete to take first place in the CrossFit Games for five consecutive years gives Black Rifle Coffee Co.'s Evan Hafer an inside look at what kind of punishing physical training it took to be at the top of his game for so long (including ingesting 10,000 calories a day) and what life is like after retiring from competition as he continues to build his company, HWPO Training (Hard Work Pays Off). 

Follow Mat Fraser on:
Instagram: @mathewfras
YouTube: youtube.com/@UCMxa-jlTjiVZfkQoZIa-RWg
Facebook: facebook.com/matfras

🥇 Explore Black Rifle’s Award-Winning Coffee: blackriflecoffee.com

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