Uploaded November 2014 | Updated September 2026, 5 days ago
Fiji Airways CEO addresses Fiji Airways staff on the launch of the airlines new brand position, Welcome To Our Home.
The vision of the new position is to give the brand meaning that embodies the airline in the minds of consumers, staff and the public; a platform that distinguishes Fiji Airways from the rest, and also represents Fiji as a people and a nation.
It captures the essence of Fiji Airways because it signifies the quintessential Fijian experience that comes so naturally and is common to all who come here:
"When you fly with Fiji Airways we treat you with the same warmth and care you'd expect from your family and friends at home. When you travel with Fiji Airways, you’re not just a seat number or tourist, you’re part of our extended family."
Fiji Airways CEO addresses Fiji Airways staff on the launch of the airlines new brand position, Welcome To Our Home.
The vision of the new position is to give the brand meaning that embodies the airline in the minds of consumers, staff and the public; a platform that distinguishes Fiji Airways from the rest, and also represents Fiji as a people and a nation.
It captures the essence of Fiji Airways because it signifies the quintessential Fijian experience that comes so naturally and is common to all who come here:
"When you fly with Fiji Airways we treat you with the same warmth and care you'd expect from your family and friends at home. When you travel with Fiji Airways, you’re not just a seat number or tourist, you’re part of our extended family."
