Uploaded June 2026 | Updated September 2026, 3 weeks ago

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So Fender's CEO Bud Cole finally responded to the cease and desist mess at the recent dealer meeting and after watching it a few times, I think it made things worse.

📺 The full Bud Cole speech (Bananas at Large): youtube.com/watch?v=7Hx3kMMBfBg&t=207s

📺 Philip McKnight's video:
youtube.com/watch?v=Tg-4fufR1es

▶️ My first video on the Fender cease & desist situation: youtube.com/watch?v=BOv8HD4LklY&t=104s


⏱️ CHAPTERS

0:00 — Fender finally responds

1:00 — "Fender is not suing anybody"

5:13 — The Greer Light Speed hypocrisy

7:46 — The real marketplace confusion

8:46 — "I'm not investing in your company"

12:49 — Leo Fender sold S-style and T-style guitars

14:44 — They don't even own the shape

18:20 — You're not in the music business
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🎧 Dipped In Tone podcast (with Zach Broyles): @dippedintone

📷 Instagram: @rhettshull

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#Fender #Stratocaster #Guitar