Feature engineering: the dark magic behind data science (Serena Peruzzo) @PyTexas
Feature engineering: the dark magic behind data science (Serena Peruzzo)  @PyTexas
Uploaded October 2020 | Updated September 2026, 1 week ago
Machine Learning models are often perceived as dark magic, but they’re only as good as the data they’re trained on. Feature engineering is where the real magic happens! In this talk, I’ll share some of my favourite spells for data engineering.


Speaker: Serena Peruzzo
Serena is data scientist at Shopify, currently based in Toronto, Canada. Previously, she has worked both in academia as an ML researcher and in the industry as a data science consultant on the Australian, British and Canadian markets. Serena is passionate about education, community and tech for good and she splits her free time between mentoring data science students, organizing meetups and volunteering.
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Feature engineering: the dark magic behind data science (Serena Peruzzo)

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