Fashion inspired by art | Georgie & Alex Cleary, Alpha60 @visitmelbourne
Fashion inspired by art | Georgie & Alex Cleary, Alpha60  @visitmelbourne
Uploaded March 2021 | Updated September 2026, 3 weeks ago
Meet Georgie and Alex Cleary, the sibling team behind the fashion label that's inspired by art, Alpha60.

With their Alpha60 store located inside Chapter House, a part of St Paul's Cathedral on Flinders Lane, this boutique label has created a very unique and immersive, fashion experience that goes beyond shopping.

The pitched roofs and arch windows make you feel like you've stepped into a piece of Melbourne's history, the architecture of the building is truly something to marvel.

Its places like Alpha60 people like Georgie and Alex Cleary that give Melbourne its pulse. They breath life into the city's labyrinth of laneways with an eclectic mix of artists, creatives and food and drink experiences at your fingertips, all waiting to be discovered and explored.
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Fashion inspired by art | Georgie & Alex Cleary, Alpha60

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