Uploaded December 2024 | Updated September 2026, 2 weeks ago

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Imagine spending millions on AI, only to have it fail spectacularly. That’s exactly what happened to McDonald’s when their AI drive-thru chatbot misunderstood orders, sparking viral TikTok memes about 300 chicken nuggets or bacon on ice cream. AI is transforming businesses—but not always in the ways we expect...

In this episode, former Harvard professor, Thales Teixeira, spills the AI-driven secrets to ethically “stealing” customers right out from under massive Fortune 500 players. You’ll hear real-world examples, surprising tips, and a step-by-step approach you can start using immediately.

Learn more about Thales' work at: decoupling.co

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