Uploaded July 2026 | Updated September 2026, 2 weeks ago

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That's where the human touch becomes critical. Morgan Stanley's Andrea Zaretsky joined us on stage at our Marketing Leadership #BISummit on the Beach Stage at Rado Plage during Cannes Lions to share how she's evolving her marketing organization — and why, for all the efficiency AI unlocks, the insight, judgment and creativity still have to come from people, with the client at the core.

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