Everyday Edisons | Season 1 - Ep. 4 @edisonnation
Everyday Edisons | Season 1 - Ep. 4  @edisonnation
Uploaded March 2013 | Updated September 2026, 2 days ago
Have you ever thought, "wouldnt it be cool if…"
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What's in a Name?
See what name and logo the scrapbook ladies choose for their product shortly after they see its final design for the first time.

Watch the Creative team bring Wendy's idiom game to life with amazing package design, character development and innovative game play elements.

Find out why the naming session for the Murtagh's masonry hoe is so emotional and watch the wing guys' reaction as their new prototype is unveiled!

This episode first aired on public television stations around the country in 2007.

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Want more Everyday Edisons? Catch Seasons 2 & 3 on hulu at hulu.com/everydayedisons
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Everyday Edisons | Season 1 - Ep. 4

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