Uploaded August 2026 | Updated September 2026, 2 weeks ago
The Esports World Cup is taking gaming to a global stage — and in 2026, Paris is hosting the competition for the first time outside Saudi Arabia.
CGTN's Sally Ayhan speaks with Chenyu Cui, Senior Analyst at Omdia, about the rapid growth of esports, the world's biggest gaming markets, the rise of Chinese esports and what traditional sports can learn from esports' global expansion strategy.
00:00 Esports World Cup 2026: How big is esports?
01:18 Why Paris is hosting the Esports World Cup
02:37 Can esports become the next global sport?
03:41 Why esports fans follow games before teams
04:46 Why China could drive the global esports boom
#bizshow #EsportsWorldCup #EWC2026 #esports #gaming #Paris #sports #China #technology
Watch CGTN LIVE on your computer, tablet or mobile
cgtnamerica.vhx.tv/videos/hd-live-broadcasts
Subscribe to CGTN America on YouTube
Follow CGTN America:
Twitter: @cgtnamerica
Facebook: @cgtnamerica
Instagram: @cgtnamerica
TikTok: @cgtnamerica.tiktok
This material is distributed by MediaLinks TV, LLC on behalf of CCTV. Additional information is available at the Department of Justice, Washington, D.C.
The Esports World Cup is taking gaming to a global stage — and in 2026, Paris is hosting the competition for the first time outside Saudi Arabia.
CGTN's Sally Ayhan speaks with Chenyu Cui, Senior Analyst at Omdia, about the rapid growth of esports, the world's biggest gaming markets, the rise of Chinese esports and what traditional sports can learn from esports' global expansion strategy.
00:00 Esports World Cup 2026: How big is esports?
01:18 Why Paris is hosting the Esports World Cup
02:37 Can esports become the next global sport?
03:41 Why esports fans follow games before teams
04:46 Why China could drive the global esports boom
#bizshow #EsportsWorldCup #EWC2026 #esports #gaming #Paris #sports #China #technology
Watch CGTN LIVE on your computer, tablet or mobile
cgtnamerica.vhx.tv/videos/hd-live-broadcasts
Subscribe to CGTN America on YouTube
Follow CGTN America:
Twitter: @cgtnamerica
Facebook: @cgtnamerica
Instagram: @cgtnamerica
TikTok: @cgtnamerica.tiktok
This material is distributed by MediaLinks TV, LLC on behalf of CCTV. Additional information is available at the Department of Justice, Washington, D.C.
