Episode 34 – Cost, origin, taste: what influences our food choices? @EFSA_EU
Episode 34 – Cost, origin, taste: what influences our food choices?  @EFSA_EU
Uploaded November 2025 | Updated September 2026, 2 weeks ago
What’s most important to you when you buy food? Is it how much it costs, how it tastes, where it comes from or something else? In this episode, we’re exploring the results of our latest Eurobarometer survey, how the survey is conducted and what it tells us about our food choices.

We’ll look at where we get our information about food and whether concerns over food safety vary across Europe. And we’ll learn how social science research at EFSA improves how food safety risks are assessed and communicated. Join us as we unpack our behaviour at the supermarket.

The current subtitles have been automatically produced by YouTube. EFSA does not accept any liability for mistakes or inaccuracies resulting from the transcribing process.

Eurobarometer survey: https://www.efsa.europa.eu/en/corporate/pub/eurobarometer25

Discover more about EFSA on our channels:
▪ Website: https://www.efsa.europa.eu/en
▪ Bluesky: https://bsky.app/profile/efsa.europa.eu
▪ LinkedIn: linkedin.com/company/efsa
▪ Instagram: instagram.com/onehealth_eu
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Episode 34 – Cost, origin, taste: what influences our food choices?

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