Uploaded February 2026 | Updated September 2026, 12 hours ago

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Have you noticed that real life fitness culture is awesome, but online fitness culture sucks?

Yeah, us too.

In this episode, the Erics discuss why toxic online fitness culture is the way it is, leaning on actual scientific research on which personality types are dictating discourse and driving engagement. The conversation ends with practical tips for strategically cultivating a better experience on social media platforms.

By the way - are you in the market for some fitness gear or apparel? If so, head over to elitefts.com to support our friends and use code "MRR10" for a 10% discount.

Chapters
00:00 Intro
6:58 IRL fitness versus online fitness
17:33 Personality traits and states; types of narcissism
21:51 Traits of influencers
32:00 Traits of frequent posters/users
35:44 How being on social media (transiently) changes personality states
44:45 Skepticism versus cynicism
54:51 Practical tips for strategically cultivating a better experience