Encouraging Extreme Users - Sophia Edelstein and Nathan Kondamuri (Pair Eyewear) @ecorner
Encouraging Extreme Users - Sophia Edelstein and Nathan Kondamuri (Pair Eyewear)  @ecorner
Uploaded March 2024 | Updated September 2026, 3 days ago
Sophia Edelstein, co-founder and co-CEO of Pair Eyewear, explains how the company connects with extreme users — people who buy hundreds of their products — through viral-friendly marketing and building online community.

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Encouraging Extreme Users - Sophia Edelstein and Nathan Kondamuri (Pair Eyewear)

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