Uploaded June 2022 | Updated September 2026, 1 hour ago
Let’s be honest, we all love the smell of books - there’s just something about it that makes the hairs on your arm stand up, it smells new and exciting yet somehow still a little bit like home. That's why we've launched our Eau De Book campaign which is based on the joyful experience of having a physical book in your hands. In particular, this campaign focuses on the smell that a physical book has, and the feelings and thoughts this smell provokes in the reader. 👃📚
To bring this to life, we worked with a respected fragrance house to create 'Eau De Book' – a (very) limited-edition custom-made scent by Book Depository that brings the odour of books to life in a scent. A replica of this scent was then produced into 100,000 scratch and smell bookmarks that will be distributed in limited orders. Details on how you can be in for a chance of receiving one here: bookdepository.com/eau-de-book.
We'll be giving one lucky winner an opportunity to WIN 1 exclusive Eau De Book scent, as well as a £50 to spend on books at Bookdepository.com. Keep your eyes peeled for our competition post being shared to our Instagram on Wednesday 29th June!
📹 with the fascinating Dr Neil Martin!
#BookDepository #EauDeBook
Let’s be honest, we all love the smell of books - there’s just something about it that makes the hairs on your arm stand up, it smells new and exciting yet somehow still a little bit like home. That's why we've launched our Eau De Book campaign which is based on the joyful experience of having a physical book in your hands. In particular, this campaign focuses on the smell that a physical book has, and the feelings and thoughts this smell provokes in the reader. 👃📚
To bring this to life, we worked with a respected fragrance house to create 'Eau De Book' – a (very) limited-edition custom-made scent by Book Depository that brings the odour of books to life in a scent. A replica of this scent was then produced into 100,000 scratch and smell bookmarks that will be distributed in limited orders. Details on how you can be in for a chance of receiving one here: bookdepository.com/eau-de-book.
We'll be giving one lucky winner an opportunity to WIN 1 exclusive Eau De Book scent, as well as a £50 to spend on books at Bookdepository.com. Keep your eyes peeled for our competition post being shared to our Instagram on Wednesday 29th June!
📹 with the fascinating Dr Neil Martin!
#BookDepository #EauDeBook
