Uploaded September 2025 | Updated September 2026, 5 hours ago
Regardless if people position themselves as “fighting misinformation online”, you should be critical of all of your information sources. And part of that should include being aware of their scope of expertise. It’s totally fine for people to talk outside of their wheelhouse - they just have to be extra careful, as they’ll be more likely to get things wrong, transparent about it, and willing to correct themselves if they get things wrong. Sorting out what’s true is incredibly challenging - that’s why my next e-summit will tackle the topic head on. Whether you’re into beauty or not, if you’re looking for a quality conference on misinformation, this is it! Happening Sept 28th - virtual and totally free to attend. Find all the details here: theecowell.com/truth-in-beauty-esummit
Agenda
An Overview of Misinfomation: What We Know, Presented by Danielle Shine
Finding Credible Information Sources, Presented by Michelle Wong, PhD and Jess Stokes-Parish, PhD
Putting Product Safety Into Context, Presented by Mo Kanadil, PharmD
Quality Control in Beauty, Presented by Geoff Waby
The Value and Challenges for Good Sci-Comm, Presented by Jen Novakovich
Microplastics: Headlines VS Reality, Presented by Oliver Jones, PhD
Endocrine Disruption: Headlines VS Reality, Presented by Chris Borgert PhD
Shopping Beauty Like a (Good) Cosmetic Scientist, Presented by Lanesa Mahon
Industry SciComm Leadership: Case Example with IBA, Presented by Akemi Ooka PhD and Meredith Petillo
Market misinformation feedback: A behavioural science POV, Presented by Michelle Niedziela, PhD
The Clean Beauty Conspiracy Pipeline, An Investigative Journalism Case Example, Presented by Janna Mandell
Health Outcomes of Misinformation Case Example: Sunscreen, Presented by Toni Anne Lisante J Frank Nash PhD and Sadaff Ejaz PhD
#skincarescience #science #misinformation #beautycommunity #scicomm
Regardless if people position themselves as “fighting misinformation online”, you should be critical of all of your information sources. And part of that should include being aware of their scope of expertise. It’s totally fine for people to talk outside of their wheelhouse - they just have to be extra careful, as they’ll be more likely to get things wrong, transparent about it, and willing to correct themselves if they get things wrong. Sorting out what’s true is incredibly challenging - that’s why my next e-summit will tackle the topic head on. Whether you’re into beauty or not, if you’re looking for a quality conference on misinformation, this is it! Happening Sept 28th - virtual and totally free to attend. Find all the details here: theecowell.com/truth-in-beauty-esummit
Agenda
An Overview of Misinfomation: What We Know, Presented by Danielle Shine
Finding Credible Information Sources, Presented by Michelle Wong, PhD and Jess Stokes-Parish, PhD
Putting Product Safety Into Context, Presented by Mo Kanadil, PharmD
Quality Control in Beauty, Presented by Geoff Waby
The Value and Challenges for Good Sci-Comm, Presented by Jen Novakovich
Microplastics: Headlines VS Reality, Presented by Oliver Jones, PhD
Endocrine Disruption: Headlines VS Reality, Presented by Chris Borgert PhD
Shopping Beauty Like a (Good) Cosmetic Scientist, Presented by Lanesa Mahon
Industry SciComm Leadership: Case Example with IBA, Presented by Akemi Ooka PhD and Meredith Petillo
Market misinformation feedback: A behavioural science POV, Presented by Michelle Niedziela, PhD
The Clean Beauty Conspiracy Pipeline, An Investigative Journalism Case Example, Presented by Janna Mandell
Health Outcomes of Misinformation Case Example: Sunscreen, Presented by Toni Anne Lisante J Frank Nash PhD and Sadaff Ejaz PhD
#skincarescience #science #misinformation #beautycommunity #scicomm
