Uploaded June 2026 | Updated September 2026, 4 hours ago
Most people wait until they're ready to start a business before they begin building an audience, but... that's a big mistake.
In this video, I share the one thing I wish more aspiring entrepreneurs would do before they launch their business—and why it can make everything from marketing to making sales dramatically easier later on.
If you're thinking about starting a business someday, this simple step could save you months (or even years) of frustration.
TIMESTAMPS
1:05 Why Building an Audience Gives You an Advantage
2:30 How to Set Up Your Email List
3:22 Create a Landing Page
5:37 Start Growing Your Audience
5:57 Create a Lead Magnet
8:10 Your Next Step
🔹Is your online business making as much as you hoped it would? If not, listen to my free private podcast series 👉 Stuck at Zero: Why Your Online Business Isn’t Making Any Money (And What to Do About It) 🔗 gillianperkins.com/stuck
🔹 Sign up for Kit: gillianperkins.com/kit
🔹 Want to be get access to my new videos before they're publicly released here on YouTube? Join here: gillianperkins.com/early-access
// WHAT TO WATCH NEXT
- what to focus on in the FIRST WEEK of starting an online business: youtu.be/O8wIhknoQpk
- 5 Practical Steps to Start Your First Business (as a Stay-at-Home-Mom): youtu.be/gvGLoRQUQe8
- Why I'm RADICALLY Changing My Business Model for 2025 (and maybe you should to...): youtu.be/SySD3KaMJ7E
// LINKS
Learn more about Gillian and find resources to build your online business:
gillianperkins.com
Follow Gillian on Instagram to get a BTS look at what it's like to be a digital entrepreneur: instagram.com/gillianzperkins
// FILMING EQUIPMENT
Main camera: amzn.to/3rhibrl
Clip-on lav mic: amzn.to/46DwN4n
Tripod: amzn.to/2w7sIJ6
Main light: amzn.to/3HHHhFX
Other lights: amzn.to/2OKhzEv
RBG light strip: amzn.to/3WmuPiR
NOTE: This description may contain affiliate links to products we enjoy using ourselves. Should you choose to use these links, this channel may earn affiliate commissions at no additional cost to you. We appreciate your support!
Most people wait until they're ready to start a business before they begin building an audience, but... that's a big mistake.
In this video, I share the one thing I wish more aspiring entrepreneurs would do before they launch their business—and why it can make everything from marketing to making sales dramatically easier later on.
If you're thinking about starting a business someday, this simple step could save you months (or even years) of frustration.
TIMESTAMPS
1:05 Why Building an Audience Gives You an Advantage
2:30 How to Set Up Your Email List
3:22 Create a Landing Page
5:37 Start Growing Your Audience
5:57 Create a Lead Magnet
8:10 Your Next Step
🔹Is your online business making as much as you hoped it would? If not, listen to my free private podcast series 👉 Stuck at Zero: Why Your Online Business Isn’t Making Any Money (And What to Do About It) 🔗 gillianperkins.com/stuck
🔹 Sign up for Kit: gillianperkins.com/kit
🔹 Want to be get access to my new videos before they're publicly released here on YouTube? Join here: gillianperkins.com/early-access
// WHAT TO WATCH NEXT
- what to focus on in the FIRST WEEK of starting an online business: youtu.be/O8wIhknoQpk
- 5 Practical Steps to Start Your First Business (as a Stay-at-Home-Mom): youtu.be/gvGLoRQUQe8
- Why I'm RADICALLY Changing My Business Model for 2025 (and maybe you should to...): youtu.be/SySD3KaMJ7E
// LINKS
Learn more about Gillian and find resources to build your online business:
gillianperkins.com
Follow Gillian on Instagram to get a BTS look at what it's like to be a digital entrepreneur: instagram.com/gillianzperkins
// FILMING EQUIPMENT
Main camera: amzn.to/3rhibrl
Clip-on lav mic: amzn.to/46DwN4n
Tripod: amzn.to/2w7sIJ6
Main light: amzn.to/3HHHhFX
Other lights: amzn.to/2OKhzEv
RBG light strip: amzn.to/3WmuPiR
NOTE: This description may contain affiliate links to products we enjoy using ourselves. Should you choose to use these links, this channel may earn affiliate commissions at no additional cost to you. We appreciate your support!
