Uploaded November 2025 | Updated September 2026, 2 weeks ago
Shamroc Peterson built Diverseego as a travel streaming channel designed to encourage Blacks and Latinos to travel the US and discover exciting, inclusive destinations, and also bring more Black and Latino clientele to destinations looking to build new connections. In this interview with Future Frames’ Doug Daulton at Streaming Media 2025, Peterson also discusses Diverseego’s other mission: to identify talented creators, bring them into the streaming ecosystem, and help them expand their reach and turn their content into businesses. Peterson and Daulton also discuss more broadly the rise of the creator economy, how AI helps niche streamers like Diverseego understand their audience and deliver and monetize great content.
Shamroc Peterson built Diverseego as a travel streaming channel designed to encourage Blacks and Latinos to travel the US and discover exciting, inclusive destinations, and also bring more Black and Latino clientele to destinations looking to build new connections. In this interview with Future Frames’ Doug Daulton at Streaming Media 2025, Peterson also discusses Diverseego’s other mission: to identify talented creators, bring them into the streaming ecosystem, and help them expand their reach and turn their content into businesses. Peterson and Daulton also discuss more broadly the rise of the creator economy, how AI helps niche streamers like Diverseego understand their audience and deliver and monetize great content.
