Different Customers Require Different Strategies @KleinerPerkinsVideos
Different Customers Require Different Strategies  @KleinerPerkinsVideos
Uploaded February 2026 | Updated September 2026, 6 days ago
When your customers split, your company has to split.

Marcin Kleczynski, CEO of Malwarebytes tells Joubin Mirzadegan how trying to serve consumers and enterprises under one strategy slowed the business until separating the companies fundamentally changed performance.

Tune in to find out why. Full episode linked in this video.
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Different Customers Require Different Strategies

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