Uploaded May 2024 | Updated September 2026, 1 week ago
In this episode of ReAutomated, Etienne Lacroix, CEO & Founder of Vention shares his knowledge on revolutionizing the field of industrial automation. His focus is on dismantling obstacles and democratizing access to DIY automation for businesses of all sizes. Our host Chris, explores Etienne's impressive background, spanning from a fascination with CAD to bold entrepreneurial ventures - and what it took to take the leap of faith and start his own business.
HIGHLIGHTS:
Intro (00:00:00)
The intent here was to show the world (00:00:01)
Etienne discusses the willingness of companies to embark on a DIY journey and the proof points for success.
Manufacturing Automation Platform (00:00:44)
Etienne explains the concept of Vention's manufacturing automation platform and its features.
Democratizing Automation (00:02:34)
Etienne talks about the concept of democratizing automation and its importance for small and medium manufacturers.
Passion for Engineering (00:05:10)
Etienne shares his early passion for product development and engineering, leading to the inception of Vention.
Business Model and Software (00:07:53)
Etienne discusses the decision to offer free software and how it aligns business interests with the clients.
Influence of Background (00:09:46)
Etienne reflects on his background and how it influenced his decision to found Vention.
Practical Aspects of Founding (00:13:23)
Etienne explains the practical aspects and initial assumptions when founding Vention.
Early Investors and Support (00:16:02)
Etienne talks about the early investors and the support received from the Boston community.
State of Industrial Manufacturing Report (00:17:38)
Etienne discusses the motivation behind publishing the report and the key findings related to DIY automation.
Use Cases and Adoption (00:20:18)
Etienne delves into the use cases and adoption patterns of automation solutions.
These timestamps cover the topics discussed in the podcast episode transcription segment.
The importance of process expertise (00:21:22)
Discusses the role of integrators in providing process expertise and the correlation between industry product lifecycles and the speed of deployment.
The concept of advanced manufacturing teams (00:24:18)
Defines advanced manufacturing teams as centralized teams driving industrial automation and provides tips for manufacturers looking to establish such teams.
Balancing process risk and expertise on advanced manufacturing teams (00:28:28)
Explores the balance between process risk and expertise on advanced manufacturing teams and compares it to the idea of champions in industrial automation.
Measuring business health and metrics (00:30:40)
Discusses the unique business model of Vention, which combines software and hardware, and the metrics used to measure business health and efficiency.
Rapid fire round (00:32:31)
Quick questions and answers covering topics such as recommended books, automation ideas, LEGO builds, and potential podcast guests.
In this episode of ReAutomated, Etienne Lacroix, CEO & Founder of Vention shares his knowledge on revolutionizing the field of industrial automation. His focus is on dismantling obstacles and democratizing access to DIY automation for businesses of all sizes. Our host Chris, explores Etienne's impressive background, spanning from a fascination with CAD to bold entrepreneurial ventures - and what it took to take the leap of faith and start his own business.
HIGHLIGHTS:
Intro (00:00:00)
The intent here was to show the world (00:00:01)
Etienne discusses the willingness of companies to embark on a DIY journey and the proof points for success.
Manufacturing Automation Platform (00:00:44)
Etienne explains the concept of Vention's manufacturing automation platform and its features.
Democratizing Automation (00:02:34)
Etienne talks about the concept of democratizing automation and its importance for small and medium manufacturers.
Passion for Engineering (00:05:10)
Etienne shares his early passion for product development and engineering, leading to the inception of Vention.
Business Model and Software (00:07:53)
Etienne discusses the decision to offer free software and how it aligns business interests with the clients.
Influence of Background (00:09:46)
Etienne reflects on his background and how it influenced his decision to found Vention.
Practical Aspects of Founding (00:13:23)
Etienne explains the practical aspects and initial assumptions when founding Vention.
Early Investors and Support (00:16:02)
Etienne talks about the early investors and the support received from the Boston community.
State of Industrial Manufacturing Report (00:17:38)
Etienne discusses the motivation behind publishing the report and the key findings related to DIY automation.
Use Cases and Adoption (00:20:18)
Etienne delves into the use cases and adoption patterns of automation solutions.
These timestamps cover the topics discussed in the podcast episode transcription segment.
The importance of process expertise (00:21:22)
Discusses the role of integrators in providing process expertise and the correlation between industry product lifecycles and the speed of deployment.
The concept of advanced manufacturing teams (00:24:18)
Defines advanced manufacturing teams as centralized teams driving industrial automation and provides tips for manufacturers looking to establish such teams.
Balancing process risk and expertise on advanced manufacturing teams (00:28:28)
Explores the balance between process risk and expertise on advanced manufacturing teams and compares it to the idea of champions in industrial automation.
Measuring business health and metrics (00:30:40)
Discusses the unique business model of Vention, which combines software and hardware, and the metrics used to measure business health and efficiency.
Rapid fire round (00:32:31)
Quick questions and answers covering topics such as recommended books, automation ideas, LEGO builds, and potential podcast guests.










