Uploaded August 2026 | Updated September 2026, 25 minutes ago
I call myself a counter-influencer, and this 15-episode series is about what that actually means to me. It’s about influence, marketing, disclosure, evidence, bias, criticism, and helping reefers reef for less. It’s also about holding myself to the same standards I expect from everyone else. I’m not here to tell you what to think, as that's totally up to you. What I'm doing is sharing more information that I hope will encourage you to ask better questions. The goal is for you to decide for yourself what you think works and what you think won't work. Cool?
This is E00. Next up is "What Is a Counter-Influencer."
I call myself a counter-influencer, and this 15-episode series is about what that actually means to me. It’s about influence, marketing, disclosure, evidence, bias, criticism, and helping reefers reef for less. It’s also about holding myself to the same standards I expect from everyone else. I’m not here to tell you what to think, as that's totally up to you. What I'm doing is sharing more information that I hope will encourage you to ask better questions. The goal is for you to decide for yourself what you think works and what you think won't work. Cool?
This is E00. Next up is "What Is a Counter-Influencer."





