Uploaded October 2015 | Updated September 2026, 10 hours ago
framesdirect.com/costa/brand
Costa is proud to launch their line of prescription sunglasses, now with rimless options. Renato Cappuccitti, Director of Sales at Costa, explains the design and development that went into this exciting product launch.
Transcript:
Our prescription program's quite new. It took us many years of development to be able to make our lens technology (framesdirect.com/knowledge-center/costa-lenses) in a prescription form. Over the last several years we've had great success launching our prescription program.
We're most excited right now to be offering our rimless collection, which are frames that actually don't have any frame around the lens. It took a lot of design and development to be able to make those frames differently so that they can adapt prescription lenses and still maintain that durability that people are used to.
We feel that we have one of the most comprehensive non-prescription and prescription programs in the industry, with the clearest lenses on the planet (framesdirect.com/costa/brand).
Costa Eyewear for Men & Women
The sports sunglasses in the Costa eyewear collection are made for active lifestyles, but you’ll also find plenty of distinctive options for any scenario. Costa leads the way with technologically advanced eyewear materials like bio-based resin and recycled fishing nets (framesdirect.com/collections/costa-untangled-collection-dp) that replace traditional plastics and co-injected frames (framesdirect.com/sunglasses/costa), where nylon and Hydrolite™ are fused for strong, lightweight performance. This combination also promises a tighter grip to prevent slipping when exposed to sweat or water.
framesdirect.com/costa/brand
Costa is proud to launch their line of prescription sunglasses, now with rimless options. Renato Cappuccitti, Director of Sales at Costa, explains the design and development that went into this exciting product launch.
Transcript:
Our prescription program's quite new. It took us many years of development to be able to make our lens technology (framesdirect.com/knowledge-center/costa-lenses) in a prescription form. Over the last several years we've had great success launching our prescription program.
We're most excited right now to be offering our rimless collection, which are frames that actually don't have any frame around the lens. It took a lot of design and development to be able to make those frames differently so that they can adapt prescription lenses and still maintain that durability that people are used to.
We feel that we have one of the most comprehensive non-prescription and prescription programs in the industry, with the clearest lenses on the planet (framesdirect.com/costa/brand).
Costa Eyewear for Men & Women
The sports sunglasses in the Costa eyewear collection are made for active lifestyles, but you’ll also find plenty of distinctive options for any scenario. Costa leads the way with technologically advanced eyewear materials like bio-based resin and recycled fishing nets (framesdirect.com/collections/costa-untangled-collection-dp) that replace traditional plastics and co-injected frames (framesdirect.com/sunglasses/costa), where nylon and Hydrolite™ are fused for strong, lightweight performance. This combination also promises a tighter grip to prevent slipping when exposed to sweat or water.
