Uploaded April 2024 | Updated September 2026, 15 hours ago
Hi, Thanks for watching The video about
Coca-Cola - Playable Billboards
Agencies : Grey NY • GREY Dubai • WPP
Campaign : Playable Billboards
Advertiser : Coca-Cola
Brand : Coca-Cola
Length : 31 Seconds
Posted : Apr 22, 2024
In this Movie Ad we’ll walk you through:
"Playable Billboards" by Coca-Cola, in collaboration with GREY Dubai, Grey NY, and WPP, introduces an interactive digital experience in Times Square, NY. This innovative campaign transforms a traditional OOH billboard into a gaming platform, allowing passersby to engage in a nostalgic two-player sports video game featuring Coca-Cola bottles as bats.
TIMESTAMPS :
00:00 Coca-Cola - Playable Billboards
Plot :
In the heart of Times Square, Coca-Cola unveils 'The Playable Billboard,' an interactive digital experience where passersby can engage in a retro sports video game. Inspired by common gaming behaviors and infused with nostalgia, players control Coca-Cola bottles as bats to hit a ball back and forth, competing to be the first to reach 10 points.
Hi, Thanks for watching The video about
Coca-Cola - Playable Billboards
Agencies : Grey NY • GREY Dubai • WPP
Campaign : Playable Billboards
Advertiser : Coca-Cola
Brand : Coca-Cola
Length : 31 Seconds
Posted : Apr 22, 2024
In this Movie Ad we’ll walk you through:
"Playable Billboards" by Coca-Cola, in collaboration with GREY Dubai, Grey NY, and WPP, introduces an interactive digital experience in Times Square, NY. This innovative campaign transforms a traditional OOH billboard into a gaming platform, allowing passersby to engage in a nostalgic two-player sports video game featuring Coca-Cola bottles as bats.
TIMESTAMPS :
00:00 Coca-Cola - Playable Billboards
Plot :
In the heart of Times Square, Coca-Cola unveils 'The Playable Billboard,' an interactive digital experience where passersby can engage in a retro sports video game. Inspired by common gaming behaviors and infused with nostalgia, players control Coca-Cola bottles as bats to hit a ball back and forth, competing to be the first to reach 10 points.
