Uploaded September 2026 | Updated September 2026, 12 hours ago
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pivot-to-ai.com/2026/09/16/chatgpt-ads-media-agencies-are-underwhelmed - blog post
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Sources:
Inside the ChatGPT Ads Beta: What Australia’s early tests reveal about the future of AI advertising https://www.adnews.com.au/opinion/inside-the-chatgpt-ads-beta-what-australia-s-early-tests-reveal-about-the-future-of-ai-advertising
Media agencies underwhelmed by Chat GPT Ads performance https://www.adnews.com.au/news/media-agencies-underwhelmed-by-chat-gpt-ads-performance
Industry calling for independent measurement of ChatGPT and Gemini: IAB https://mumbrella.com.au/industry-calling-for-independent-measurement-of-chatgpt-and-gemini-iab-935507
ChatGPT advertising hits $US1 billion in annualised revenue https://www.adnews.com.au/news/chatgpt-advertising-hits-us1-billion-in-annualised-revenue
Reimagining advertising with AI openai.com/index/reimagining-advertising-with-ai
Extras:
Ghost in the Machine on PBS (US) youtube.com/watch?v=dLQzVLtvdv8&list=UU9rJrMVgcXTfa8xuMnbhAEA
Previously on Pivot to AI:
OpenAI tries ads in ChatGPT — but it won’t save them pivot-to-ai.com/2026/04/29/openai-tries-ads-in-chatgpt-but-it-wont-save-them
video: youtube.com/watch?v=BEI5N3U3Mqo&list=UU9rJrMVgcXTfa8xuMnbhAEA
Full Pivot to AI playlist: youtube.com/playlist?list=UU9rJrMVgcXTfa8xuMnbhAEA
Audio-only podcast: pivottoai.libsyn.com
Apple Podcasts: podcasts.apple.com/us/podcast/pivot-to-ai/id1844698298
Image: stock illustration by Studiostoks
ads for people who block ads
pivot-to-ai.com/2026/09/16/chatgpt-ads-media-agencies-are-underwhelmed - blog post
Patreon: patreon.com/davidgerard
Ko-Fi: ko-fi.com/A1529D5
Buy us nice useful things (if not in the UK, set your own delivery postcode to SW1A 0AA): amazon.co.uk/hz/wishlist/ls/3Q8VZW46J6DM6
Get an extremely cool Pivot to AI shirt or mug: pivot-to-ai.redbubble.com
Send in your story tips and non-slop sponsorship offers: dgerard@gmail.com
Social media:
https://circumstances.run/@davidgerard
https://bsky.app/profile/davidgerard.circumstances.run.ap.brid.gy
Sources:
Inside the ChatGPT Ads Beta: What Australia’s early tests reveal about the future of AI advertising https://www.adnews.com.au/opinion/inside-the-chatgpt-ads-beta-what-australia-s-early-tests-reveal-about-the-future-of-ai-advertising
Media agencies underwhelmed by Chat GPT Ads performance https://www.adnews.com.au/news/media-agencies-underwhelmed-by-chat-gpt-ads-performance
Industry calling for independent measurement of ChatGPT and Gemini: IAB https://mumbrella.com.au/industry-calling-for-independent-measurement-of-chatgpt-and-gemini-iab-935507
ChatGPT advertising hits $US1 billion in annualised revenue https://www.adnews.com.au/news/chatgpt-advertising-hits-us1-billion-in-annualised-revenue
Reimagining advertising with AI openai.com/index/reimagining-advertising-with-ai
Extras:
Ghost in the Machine on PBS (US) youtube.com/watch?v=dLQzVLtvdv8&list=UU9rJrMVgcXTfa8xuMnbhAEA
Previously on Pivot to AI:
OpenAI tries ads in ChatGPT — but it won’t save them pivot-to-ai.com/2026/04/29/openai-tries-ads-in-chatgpt-but-it-wont-save-them
video: youtube.com/watch?v=BEI5N3U3Mqo&list=UU9rJrMVgcXTfa8xuMnbhAEA
Full Pivot to AI playlist: youtube.com/playlist?list=UU9rJrMVgcXTfa8xuMnbhAEA
Audio-only podcast: pivottoai.libsyn.com
Apple Podcasts: podcasts.apple.com/us/podcast/pivot-to-ai/id1844698298
Image: stock illustration by Studiostoks
