Uploaded August 2026 | Updated September 2026, 2 weeks ago
Google wants Pixel to become a serious force in India and Mitul Shah, Managing Director of Devices and Services at Google India, has a big ambition for the brand.
In this exclusive conversation, Shah talks about Pixel 11, Gemini AI, India-specific AI experiences, pricing, the Pixel Upgrade Programme and Google’s expanding retail and service network. He also explains why Google believes it can take on Apple and Samsung in India’s premium smartphone market.
Shah reveals Google’s plan to reach 5,000 cities and 18,000 pin codes, why he believes Indian consumers are “the smartest in the world”, and what Google needs to do to make Pixel a truly mass-market smartphone brand.
Watch the full interview for Google’s Pixel 11 strategy for India.
#Google #Pixel11 #GooglePixel
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Digit is India's most popular technology media brand across print, online and social media. Since 2001, Digit has been dishing out buying advice and informed opinions on how to make the most of technology in your daily lives. Digit is the only tech media publication with 2 test labs across India that tests and reviews the entire gamut of consumer technology products and services.
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Through our website https://www.digit.in, social media, magazine and more, we strive to give you all of the information about buying gadgets that you want and need. Digit provides test results, information, opinions and advice on what products to buy and how to get the most out of them. Digit represents the largest community of technology consumers (buyers and users) in India, and contains several sub-brands that focus on various needs – for example, SKOAR! is a brand for those who ‘Live to Game’, devworx is our developer centric property, Digit Squad caters to our micro influencer community, etc.
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Join the Digit Squad Discord here: discord.gg/HVDNQnX5yh
Are you passionate about technology and gadgets? If yes, then here's your chance to become a Digit certified tech influencer by joining the Digit Squad! Follow the link below to join the Digit Squad!
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Google wants Pixel to become a serious force in India and Mitul Shah, Managing Director of Devices and Services at Google India, has a big ambition for the brand.
In this exclusive conversation, Shah talks about Pixel 11, Gemini AI, India-specific AI experiences, pricing, the Pixel Upgrade Programme and Google’s expanding retail and service network. He also explains why Google believes it can take on Apple and Samsung in India’s premium smartphone market.
Shah reveals Google’s plan to reach 5,000 cities and 18,000 pin codes, why he believes Indian consumers are “the smartest in the world”, and what Google needs to do to make Pixel a truly mass-market smartphone brand.
Watch the full interview for Google’s Pixel 11 strategy for India.
#Google #Pixel11 #GooglePixel
-------
ABOUT OUR CHANNEL
Digit is India's most popular technology media brand across print, online and social media. Since 2001, Digit has been dishing out buying advice and informed opinions on how to make the most of technology in your daily lives. Digit is the only tech media publication with 2 test labs across India that tests and reviews the entire gamut of consumer technology products and services.
THE DIGIT.IN WEBSITE
Through our website https://www.digit.in, social media, magazine and more, we strive to give you all of the information about buying gadgets that you want and need. Digit provides test results, information, opinions and advice on what products to buy and how to get the most out of them. Digit represents the largest community of technology consumers (buyers and users) in India, and contains several sub-brands that focus on various needs – for example, SKOAR! is a brand for those who ‘Live to Game’, devworx is our developer centric property, Digit Squad caters to our micro influencer community, etc.
FIND US AT
Website : digit.in
D|GIT SQUAD : INDIA'S LARGEST TECHNOLOGY INFLUENCER NETWORK
Join the Digit Squad Discord here: discord.gg/HVDNQnX5yh
Are you passionate about technology and gadgets? If yes, then here's your chance to become a Digit certified tech influencer by joining the Digit Squad! Follow the link below to join the Digit Squad!
digitsquad.digit.in
FOLLOW US ON SOCIAL
Get updates or reach out to Get updates on our Social Media Profiles!
Facebook: facebook.com/thinkdigit
Twitter: twitter.com/digitindia
Instagram: instagram.com/digit.in
Now you can read Digit Magazine online! Click here to start flipping! geek.digit.in/shop










