Uploaded August 2026 | Updated September 2026, 2 weeks ago
With great global scale comes even greater responsibility.
Beto Abreu, CEO of Suzano, the world’s largest pulp producer, talks with McKinsey's Tracy Francis about what changes when leaders widen their field of view.
More on McKinsey.com: mckinsey.com/industries/packaging-and-paper/our-insights/brilliant-moves-coffee-with-suzano-ceo-beto-abreu
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With great global scale comes even greater responsibility.
Beto Abreu, CEO of Suzano, the world’s largest pulp producer, talks with McKinsey's Tracy Francis about what changes when leaders widen their field of view.
More on McKinsey.com: mckinsey.com/industries/packaging-and-paper/our-insights/brilliant-moves-coffee-with-suzano-ceo-beto-abreu
Subscribe to our channel: mck.co/YouTube
Subscribe to our newsletters: mck.co/Subscribe
*Find us on:*
Facebook: mck.co/Facebook
Twitter: mck.co/Twitter
LinkedIn: mck.co/LinkedIn
Instagram: mck.co/Instagram










